Brand Designer

PlanetScale

5d•$170,000 - $210,000

About The Position

PlanetScale is growing rapidly and reinventing the database space. The PlanetScale platform offers both Postgres and Vitess databases. Vitess, an open-source database clustering system for horizontal scaling of MySQL, enables businesses to efficiently handle large-scale data workloads — without sacrificing developer experience. PlanetScale is backed with over $100M in venture financing from top-tier VCs including a16z, Kleiner Perkins, SignalFire, and Insight Venture Partners. And we serve some of the most innovative companies in the world such as Block, Anysphere (Cursor), MyFitnessPal, Etsy, Kick, and thousands more. Our customers entrust us with what is often their most precious digital asset, their data, so the stakes couldn't be higher. We're looking for a Brand Designer to help shape and evolve the visual identity of PlanetScale across all touchpoints. In this role, you'll be a key member of our Marketing team, translating complex technical concepts into compelling visual stories that resonate with developers and technical decision-makers. You'll craft everything from in-person event experiences to web graphics, merch designs, and creative website assets that make databases feel exciting.

Requirements

A strong portfolio demonstrating versatile design skills across digital, print, and experiential design
Deep understanding of design fundamentals: typography, color, composition, and visual hierarchy
Comfortable working in both brand and production modes—you can think big picture and execute in the details
Strong communication skills with the ability to articulate design decisions and defend creative work
Self-directed and able to manage multiple projects with competing deadlines
Collaborative spirit with the ability to incorporate feedback while maintaining creative vision

Nice To Haves

Experience designing for technical or developer-focused brands
Proficiency in Figma, Adobe Creative Suite, and other design tools
Experience working with web developers to implement designs
Understanding of design systems and component-based thinking
Enthusiasm for learning about databases, infrastructure, and developer tools

Responsibilities

Design web graphics including technical diagrams, illustrations, and interactive visual assets that simplify complex database concepts
Create compelling visual systems for campaigns, product launches, and marketing initiatives
Develop brand assets that maintain consistency while pushing creative boundaries
Design for multiple formats and contexts: digital, print, experiential, and merchandise
Design booth graphics, signage, and environmental branding for conferences, meetups, and community events
Collaborate with the events team to create memorable, on-brand experiences that stand out
Design merch that developers actually want to wear and use
Create branded collateral including banners, posters, stickers, and promotional materials
Partner with web and product marketing teams to design creative website components and landing pages
Design data visualizations, technical diagrams, and infographics that make complex information accessible
Create social media graphics, blog post imagery, and other digital marketing assets
Develop templates and design systems that enable the team to move quickly
Collaborate with marketing leadership to evolve and expand the PlanetScale brand identity
Explore new visual directions while maintaining brand coherence
Document design decisions and maintain brand guidelines
Mentor and provide feedback to other team members on brand application