BDR Sales Representative

Clare Rose•East Yaphank, NY

29d•$50,000 - $55,000

About The Position

BDR Sales Representative The BDR Sales Representative is responsible for maintaining a strong retail focus to align with all company sales objectives, including but not limited to Volume, Distribution, Share of Market, and Customer Service. The BDR is responsible for growing our entire portfolio within their On Premise accounts. The BDR Sales Representative reports to the Pre-Sell Supervisor. This BDR sales route covers the Huntington-Bethpage- Floral Park-Great Neck area. Primary Objectives: Sales Functions Call Frequency Responsible for regular call frequency on assigned retail accounts primarily to sell volume, increase distribution of package and draft products, and merchandise accounts. Consultative Information Based Selling Techniques Selling Product Features and Benefits Styles of Products POS sell in Profit Margin Analysis Sales Execution Delivering against Volume targets Achieving Distribution / New Package/draft/W&S gains Achieve Monthly Point Sheet Objectives Executing Supplier / Company Programs Market Execution New Draft Distribution – Fair Share of Taps New Package Distribution – both beer and wine & spirits Sell in Price Features Glassware and Coasters to Promote our Brands Properly Merchandise Account Base Establishing measures to prevent Out of Stocks. Responsible for daily decisions regarding retail inventory levels using past sales history, changes in climate, competitive activity and special promotional activities. Key Customer Planning Establishing / Maintain Relationships Build business relationships with GROW sales process and present professional sales presentations using sales histories. Creating localized plans to drive growth Understanding the target consumer by account Meeting Key Customers Needs PTC (Price to the Consumer) Management Managing the appropriate Price based on Cost of Goods Driving aggressive features based on Margin Portfolio / Brand and Product Knowledge Develop strong understanding of our brands/styles Pitch total CR product portfolio, both beer and wine & spirits On Premise Chain Store Knowledge Know All Mandated Draft and Package Items Pricing Knowledge Administrative Functions Communication and Customer Service: Frequent communication with direct line manager and sales team Responsible for daily paperwork and proper completion of all company documents Responsible for the proper communication of company credit and accounts receivable processes. Work with Credit Department to resolve credit issues including collecting past due balances. Provide feedback to management regarding promotional activities, market data and competitive activity. Solid Understanding of Technology and Tools M360 / Surveys Encompass Mobile Encompass System for Reporting Microsoft Outlook for Company Communication Attend Weekly Department Meetings Attend Weekly Department Meetings Discuss issues/opportunities at store level Rollup competitive trade activity Operational FunctionsVehicle & Safety Requirements Follow Safety Policies and Procedures Follow all policies and procedures pertaining to proper usage of a company vehicle. The BDR Sales Representative assumes other responsibilities as assigned by Pre Sell Sales Supervisors, Sales Director, VPSM, and ownership. These responsibilities and objectives include but are not limited to: Attendance Expectations Quality Image and Appearance Professionalism Development of the BDR Sales Position A BDR Sales Representative with proper development can expect opportunities to move into roles such as Pre Sell Sales Supervisor. Additional opportunities may exist in movement to the Operations Department, KAM Department and other segments. Product Knowledge – Must understand the entire Clare Rose Portfolio Participates in executive, management, and company staff meetings and attends other meetings and seminars. Continued education programs when necessary. Sales Certification Training GROW Sales Process M360 / Encompass Training Salary $50,000 - $55,000 annual base salary (based on experience) Available PFP $18,000 Mileage Developed knowledge and experience in sales and company objectives. Excellent oral and written communications skills (Interacts well with Internal & External Customers) Above Average Presentation Skills Excellent interpersonal skills. Excellent computer skills in all sales programs. Excellent organizational skills. Enthusiastic, team player interested in positive company growth. Clean, Valid NYS Driver’s License Education and Experience A Bachelor’s degree or equivalent in Business or Marketing is requested. A minimum of some college course work completed is required. A minimum of 3-5 years sales or applicable experience is required. BDR Sales Representatives are required to possess and maintain a New York State Solicitor Permit for the purpose of peddling alcoholic products. BDR Sales Representative must demonstrate the ability to anticipate and solve practical problems or resolve issues. Physical Demands These physical demands are representative of the physical requirements necessary for an employee to successfully perform the essential functions of the BDR Sales Representative’s job. Reasonable accommodation can be made to enable people with disabilities to perform the described essential functions of the BDR Sales Representative’s job. While performing the responsibilities of the BDR Sales Representative’s job, the employee is required to talk and hear. The employee is often required to sit and use their hands and fingers, to handle or feel. The employee is frequently required to stand, walk, reach with arms and hands, climb or balance, and to stoop, kneel, crouch or crawl. The employee is required to lift and manage packaged items of up to 50 lbs. freehanded and over that threshold using an appropriate lift system or lift truck. Vision abilities required by this job include close vision Work Environment While performing the responsibilities of the BDR Sales Representative’s job, these work environment characteristics are representative of the environment the BDR Sales Representative will encounter. Reasonable accommodations may be made to enable people with disabilities to perform the essential functions of the BDR Sales Representative’s job. While performing the duties of this job in the office environment, the employee is occasionally exposed to moving mechanical parts and vehicles. The noise level in the work environment can be moderate to loud. While performing duties of this job in the field environment, the employee will be exposed on a regular basis to moving mechanical parts, motor vehicles and traffic. Exposure while in customer locations cannot be projected. These conditions may vary, and the employee will receive adequate training to recognize and avoid hazards that cannot be described as expected.

Requirements

Developed knowledge and experience in sales and company objectives.
Excellent oral and written communications skills (Interacts well with Internal & External Customers)
Above Average Presentation Skills
Excellent interpersonal skills.
Excellent computer skills in all sales programs.
Excellent organizational skills.
Enthusiastic, team player interested in positive company growth.
Clean, Valid NYS Driver’s License
A Bachelor’s degree or equivalent in Business or Marketing is requested. A minimum of some college course work completed is required.
A minimum of 3-5 years sales or applicable experience is required.
BDR Sales Representatives are required to possess and maintain a New York State Solicitor Permit for the purpose of peddling alcoholic products.
BDR Sales Representative must demonstrate the ability to anticipate and solve practical problems or resolve issues.

Responsibilities

Responsible for regular call frequency on assigned retail accounts primarily to sell volume, increase distribution of package and draft products, and merchandise accounts.
Delivering against Volume targets
Achieving Distribution / New Package/draft/W&S gains
Achieve Monthly Point Sheet Objectives
Executing Supplier / Company Programs
New Draft Distribution – Fair Share of Taps
New Package Distribution – both beer and wine & spirits
Sell in Price Features Glassware and Coasters to Promote our Brands
Properly Merchandise Account Base
Establishing measures to prevent Out of Stocks.
Responsible for daily decisions regarding retail inventory levels using past sales history, changes in climate, competitive activity and special promotional activities.
Build business relationships with GROW sales process and present professional sales presentations using sales histories.
Creating localized plans to drive growth
Understanding the target consumer by account
Meeting Key Customers Needs
Managing the appropriate Price based on Cost of Goods
Driving aggressive features based on Margin
Pitch total CR product portfolio, both beer and wine & spirits
Know All Mandated Draft and Package Items
Frequent communication with direct line manager and sales team
Responsible for daily paperwork and proper completion of all company documents
Responsible for the proper communication of company credit and accounts receivable processes.
Work with Credit Department to resolve credit issues including collecting past due balances.
Provide feedback to management regarding promotional activities, market data and competitive activity.
Follow Safety Policies and Procedures
Follow all policies and procedures pertaining to proper usage of a company vehicle.
Participates in executive, management, and company staff meetings and attends other meetings and seminars.