BDC Administrator

Lithia & Driveway•Waterford, MI

8d•Onsite

About The Position

At Waterford Ford, creating exceptional customer experiences starts with the very first interaction. We are looking for a motivated and customer-focused Sales BDC Administrator to support our sales team by connecting with customers, managing internet leads, and setting high-quality showroom appointments. In this role, you’ll serve as the first point of contact for many of our customers — helping guide them toward the right vehicle while supporting our sales team through proactive communication and follow-up. If you enjoy speaking with people, staying organized, and helping drive dealership sales success, we’d love to connect with you.

Requirements

Strong communication and customer service skills
Comfortable speaking with customers by phone, email, and text
Organized with strong follow-up and time management skills
Ability to work in a fast-paced sales environment
Basic computer and CRM proficiency
Positive attitude and team-focused mindset

Nice To Haves

Previous BDC, sales support, call center, or automotive dealership experience preferred

Responsibilities

Respond to internet leads, phone inquiries, and online customer requests
Engage with customers to understand vehicle needs and buying timelines
Schedule qualified showroom appointments for the sales team
Follow up with unsold prospects, previous customers, and active inquiries
Maintain accurate customer information within the dealership CRM system
Communicate promotions, inventory availability, and dealership programs
Support the sales team by ensuring strong lead follow-up and customer communication
Track customer activity and appointment outcomes
Assist in maintaining a consistent and positive customer experience from first contact to showroom visit