Baseball Sponsorship Account Executive

Capitol Broadcasting Company Inc•Durham, NC

18d•Onsite

About The Position

The Baseball Sponsorship Account Executive is responsible for generating revenue through sponsorship sales and managing high-value corporate partnerships for the Durham Bulls. This role plays a critical part in supporting the team’s business objectives by identifying and securing sponsorship opportunities and ensuring flawless activation and client satisfaction. Success in this role is demonstrated by meeting or exceeding sales goals, strengthening sponsor relationships, and executing deliverables with excellence. This position collaborates closely with game day operations and marketing to bring sponsor campaigns to life.

Requirements

Bachelor’s degree in Business, Marketing, Sports Management, or a related field.
2+ years of proven experience in sales, preferably in sports sponsorship, media, or a related industry.
Excellent communication, presentation, and interpersonal skills.
Strong negotiation and relationship-building skills.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Self-motivated with a strong work ethic and a collaborative mindset.
Ability to work flexible hours including evenings, weekends, and holidays.
Physical ability to assist with game day duties such as pulling the tarp.
Ability to read, analyze, and interpret complex documents.
Ability to write reports, business correspondence, and presentations clearly and persuasively.
Comfortable communicating with a wide range of individuals and stakeholders.
Basic math skills required for creating sponsorship proposals and tracking sales performance.
Strong judgment and decision-making skills.
Ability to assess opportunities, resolve problems, and adapt to shifting priorities.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
Familiarity with CRM tools (e.g., Salesforce or similar) is preferred.

Nice To Haves

Experience working in professional or collegiate sports environments.
Familiarity with the Durham Bulls brand and market.
Experience with Adobe Creative Suite or proposal-building software.
Familiarity with local and regional sponsorship landscapes.
Experience activating and evaluating sponsor campaigns.

Responsibilities

Sponsorship Sales and Account Management: • Identify, research, and solicit new sponsorship opportunities.
Develop and maintain strong relationships with current and prospective sponsors.
Create and deliver compelling sponsorship proposals and presentations.
Negotiate and close sponsorship agreements, ensuring all contractual elements are fulfilled.
Monitor sponsor satisfaction and provide ongoing support and customer service.
Collaborate with marketing, operations, and production teams to ensure seamless execution of sponsorship elements.
Game Day Duties: • Execute and oversee sponsor activations and in-game promotions.
Serve as a liaison for sponsors on game days, ensuring a positive and engaging experience.
Assist with game day operations as needed, including pulling the tarp during inclement weather.
Administrative and Miscellaneous Duties: • Maintain accurate records of sales activities, sponsorship contracts, and deliverables.
Prepare regular reports on sponsorship performance and status.
Attend team functions and community events to build and maintain sponsor and community relationships.
Stay informed on industry trends and best practices in sponsorship sales and sports marketing.
Perform other duties as assigned that are reasonably related to the job responsibilities.