B2B Marketing Strategy Intern

PluralsightWestlake, TX
7dHybrid

About The Position

Are you looking for hands-on experience in B2B marketing? Our team is searching for a summer intern to join us! In this role you will support the Senior Integrated Marketing Manager in executing and optimizing B2B integrated marketing strategies. This summer internship is designed for someone interested in B2B marketing strategy, campaign orchestration, and cross-channel execution. As a B2B Marketing Strategy intern, you will assist with day-to-day activities that support B2B marketing programs, gaining hands-on experience in building integrated strategies across channels such as email, nurture journeys, sales plays, landing pages, and product communications. Teamwork is key at Pluralsight, so you'll collaborate closely with Sales, Creative, Content, Product Marketing, and Workflow teams to ensure campaigns are aligned, timely, and effective. Ready to contribute to a company dedicated to learning? This is a paid, full-time (40 hours per week), 12-week summer internship from May 18, 2026 - August 7th, 2026. Who you’re committed to being: Curious, eager to learn, and are open to new ways of doing things Detail oriented and organized - nothing gets past you! Thoughtful, insightful, and proactive in your communications A creative story-teller - you enjoy crafting communications that highlight our product and strategy

Requirements

  • Coursework or experience related to integrated marketing, digital marketing, or B2B campaigns
  • Familiarity with marketing automation or CRM tools (e.g. Marketo, Salesforce)
  • Experience writing briefs, coordinating creative projects, or analyzing campaign performance
  • Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field
  • Strong organizational skills and attention to detail
  • Interest in B2B marketing strategy, integrated campaigns, and demand generation
  • Strong written and verbal communication skills
  • Ability to manage multiple tasks and collaborate across teams
  • Comfort working in a fast-paced, cross-functional environment
  • Basic proficiency with Google Workspace or Microsoft Office tools
  • Eagerness to learn, ask questions, and contribute ideas

Responsibilities

  • Support the Senior Integrated Marketing Manager with the execution of B2B integrated marketing strategies
  • Assist in building and maintaining plans for B2B activities such as; nurture journeys, sales play cadences, monthly email marketing plans, product notifications and announcements, campaign landing pages
  • Help create and document integrated marketing strategies and timelines
  • Assist in writing creative briefs and reviewing marketing assets to ensure alignment with strategy and messaging
  • Support cross-functional coordination with Sales, Creative, Content, Product Marketing, and Workflow teams
  • Assist with campaign reporting by gathering performance data and compiling summaries
  • Help maintain documentation, trackers, and project management tools related to integrated campaigns
  • Support QA and review processes to ensure campaigns are accurate and on-brand before launch
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