Authorize.net GTM Manager, International Expansion

Visa•Bellevue, WA

5d•Hybrid

About The Position

We are seeking a strategic and execution-focused Go-To-Market (GTM) Manager to lead the expansion of Authorize.net into new international markets. This role is critical in driving market entry strategies, launching pilot programs, and aligning cross-functional teams to ensure successful regional rollouts. Key Responsibilities: Lead GTM Strategy: Develop and execute comprehensive go-to-market plans for entering new regions, tailored to local market dynamics and customer needs. Cross-Functional Leadership: Partner closely with Product, Legal, Sales, Marketing, and Operations to align on market entry requirements, timelines, and success metrics. Market Analysis & Prioritization: Conduct market research and competitive analysis to identify high-potential regions and inform prioritization. Pilot Program Management: Design and launch pilot initiatives to validate product-market fit, gather feedback, and iterate on GTM approach. Stakeholder Communication: Serve as the central point of contact for regional GTM efforts, providing regular updates to executive leadership and key stakeholders. Localization Strategy: Collaborate with product and legal teams to ensure compliance, localization, and readiness for each target market. This is a hybrid position. Expectation of days in the office will be confirmed by your Hiring Manager. Office locations: Lehi, UT, Bellevue, WA or Foster City, CA

Requirements

5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD

Nice To Haves

6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD
5+ years of experience in go-to-market strategy, product marketing, or business development, ideally in SaaS or fintech.
Proven track record of launching products or services in new international markets.
Strong project management and cross-functional collaboration skills.
Excellent communication and executive presentation abilities.
Familiarity with payment platforms or financial services is highly desirable.

Responsibilities

Lead GTM Strategy: Develop and execute comprehensive go-to-market plans for entering new regions, tailored to local market dynamics and customer needs.
Cross-Functional Leadership: Partner closely with Product, Legal, Sales, Marketing, and Operations to align on market entry requirements, timelines, and success metrics.
Market Analysis & Prioritization: Conduct market research and competitive analysis to identify high-potential regions and inform prioritization.
Pilot Program Management: Design and launch pilot initiatives to validate product-market fit, gather feedback, and iterate on GTM approach.
Stakeholder Communication: Serve as the central point of contact for regional GTM efforts, providing regular updates to executive leadership and key stakeholders.
Localization Strategy: Collaborate with product and legal teams to ensure compliance, localization, and readiness for each target market.