Associate Regional Product Manager

Nature's Sunshine Products•Lehi, UT

About The Position

Role Overview: The Associate Regional Product Manager supports the Global Category Marketing team in bringing global product strategies to life across international markets. This role helps coordinate product development, regional rollouts, lifecycle updates, and cross-functional alignment throughout the stage-gate process. Working closely with global category management, regional marketing, and operations teams, this individual ensures product initiatives move efficiently from concept to market while staying aligned with local needs and global brand standards. This is a highly collaborative role ideal for candidates looking to build global marketing relationships, develop strategic product and marketing skills, broaden their project management knowledge, and deepen their experience in international product marketing and portfolio management. Key Responsibilities Stage-Gate & Project Support Support the movement of product initiatives through the stage-gate process by coordinating timelines, gathering inputs, and tracking progress. Partner with global and regional stakeholders to ensure project documentation, briefs, claims, and supporting materials are complete and up to date. Identify risks or delays and escalate to the Senior Regional Product Manager as needed. Product Rollouts & Market Adaptation Assist in adapting global products for regional markets while minimizing formula, labeling, and packaging changes. Coordinate with regulatory and packaging teams to collect market requirements and ensure compliance. Track and document variations across markets to support manufacturing efficiency and cost control. Portfolio & Roadmap Coordination Help maintain the regional product roadmap, logging new initiatives, reformulations, and discontinuations. Gather market feedback and performance data to support prioritization discussions. Prepare portfolio updates and trackers for market, OBU, and global stakeholder meetings. Global-Local Alignment Serve as a communication conduit between global category teams and local markets, ensuring timely sharing of assets, positioning, and updates. Support the adaptation of global messaging and claims to meet local insights and regulatory needs. Facilitate market feedback loops for global category management and brand teams. Go-to-Market (GTM) Preparation Assist in developing business case components, such as competitive scans, consumer insights summaries, forecasts, and pricing recommendations. Help coordinate GTM readiness materials, including launch timelines, packaging briefs, fact sheets, and marketing asset distribution. Track progress on launch deliverables to support timely market execution. Nature's Sunshine is dedicated to being a Force of Nature that champions social and environmental wellness. We are focused on building a team of professionals with diverse backgrounds and experiences to become the natural supplement company of the future. By celebrating the individuality and unique perspectives of our workforce, we empower our employees to share the healing power of nature with more people around the world. And through our commitment to sustainable processes, renewable energy usage and waste reduction initiatives, we're devoted to preserving nature and its power for future generations. We believe we are stronger together, and our ongoing commitment to diversity, equity, inclusion and belonging ensures that every employee is treated with fairness and respect. Because doing what's right-in the right way-is how we succeed as a company and a society.

Requirements

3-5 years of experience in product marketing, marketing operations, project management, or related fields
Strong understanding of product marketing fundamentals (positioning, claims, consumer needs)
Familiarity with the product development lifecycle and cross-functional processes
Bachelor's degree in Marketing, Business, or related field
Strong communication, organizational, and coordination skills
Passion for wellness, sustainability, and purpose-driven brands

Nice To Haves

Experience supporting global or regional product launches preferred
Experience with project management software (Monday.com a plus)

Responsibilities

Support the movement of product initiatives through the stage-gate process by coordinating timelines, gathering inputs, and tracking progress.
Partner with global and regional stakeholders to ensure project documentation, briefs, claims, and supporting materials are complete and up to date.
Identify risks or delays and escalate to the Senior Regional Product Manager as needed.
Assist in adapting global products for regional markets while minimizing formula, labeling, and packaging changes.
Coordinate with regulatory and packaging teams to collect market requirements and ensure compliance.
Track and document variations across markets to support manufacturing efficiency and cost control.
Help maintain the regional product roadmap, logging new initiatives, reformulations, and discontinuations.
Gather market feedback and performance data to support prioritization discussions.
Prepare portfolio updates and trackers for market, OBU, and global stakeholder meetings.
Serve as a communication conduit between global category teams and local markets, ensuring timely sharing of assets, positioning, and updates.
Support the adaptation of global messaging and claims to meet local insights and regulatory needs.
Facilitate market feedback loops for global category management and brand teams.
Assist in developing business case components, such as competitive scans, consumer insights summaries, forecasts, and pricing recommendations.
Help coordinate GTM readiness materials, including launch timelines, packaging briefs, fact sheets, and marketing asset distribution.
Track progress on launch deliverables to support timely market execution.