Associate Project Manager, Integrated Marketing

JCPenney•New York, NY

About The Position

The Associate Project Manager, Integrated Marketing, is a key contributor to the Integrated Marketing and Creative Marketing team. This individual must have a strong understanding of brand marketing and 360 campaign execution. This position manages the day-to-day workflow of marketing and creative projects including, but not limited to, all brand seasonal campaigns including project flow, print campaigns, direct mail, social media, emails & paid media (digital and print). They will identify and support marketing efforts and partner with cross-functional teams to ensure development, timelines, and deadlines are met for creative marketing projects and brand initiatives. The Associate Project Manager, Integrated Marketing works closely with the creative, planning, merchandising and digital teams to ensure a high-level of quality work is delivered on-time. The associate is expected to be a detail-oriented, self-starter and maintain a high sense of ownership of projects.

Requirements

3-5+ years of experience in project management, preferably in marketing. Agency, Apparel, Luxury Fashion or Ecommerce experience is a bonus.
Experience in planning 6-12 months in advance, while also working cross functionality to support day-to-day delivery dates
Possess strong attention to detail and superior organization skills and isn’t afraid to ask questions
Self-starter with a strong ability to multi-task and comfortable working in a fast-paced environment
Practices open and continuous communication, values keeping others informed, effectively presenting information in a clear, concise manner
Foster a culture of innovation, inclusion, and creativity.
Must be flexible and able to adapt in a fast-paced environment and solution-oriented with a positive attitude toward teamwork.
Demonstrated attention to detail with the ability to switch focus as necessary to accommodate deadlines and priorities.
Ability to establish strong working relationships cross functionally.
Ability to gather, organize and present information orally and in writing to groups and to individuals in a variety of settings.
Proficiency with Microsoft Office spreadsheets, digital asset management systems (i.e. monday.com), collaboration tools, and workflow software to help in the documentation and facilitation of tasks.

Nice To Haves

Experience with Adobe Creative Suite is a plus

Responsibilities

Oversee and coordinate 360 marketing initiatives, from ideation through delivery, contingencies, and dependencies, serving as project manager between marketing, creative, various cross-functional partners and outside agency partners
Develop, plan and direct project timelines, critical milestones and reviews/approvals at each project stage
Own project roadmaps with timeline and manage workflow priorities with clear communication to the creative team
Coordinate project input from multiple cross-functional partners
Proactively communicate risks and offer solutions
Ensure project expectations are clear, and all participating teams have the information needed to make critical decisions/take next steps
Record, review, consolidate and communicate feedback
Manage, maintain, and communicate project status and timelines with cross-functional partners and management
Manage work queue and deadline prioritization for creative, design and brand marketing teams
Organize and lead recurring meetings to support all marketing and creative needs. Summarize all meetings and share outcomes and next steps with all parties for full transparency.
Work with stakeholders to update campaign documentations, all briefs, project timelines
Maintain an entrepreneurial mindset and can-do attitude to work across teams and functions and ensure the success of the brand