Associate Manager, Media Operations and Performance

Unilever • Hoboken, NJ

1d

About The Position

As the Associate Manager, Media Operations and Performance, you will play a key role driving performance marketing across the Personal Care business unit’s investment end-to-end. You’ll lead the management and optimization of full funnel activation for brands in the Skin Cleansing and Deodorant categories, leveraging audience, media, and cultural insight to learn and dynamically make our marketing more effective. You will be responsible for the productivity of Unilever’s investment, driving Return on Investment in close partnership with the assigned Category/Brand leads. You’ll be part of a team that believes in doing work that matters — for people and the planet. Because here, we don’t just hire for jobs. We invite you to be part of something bigger.

Requirements

• Bachelor's degree (preference in marketing or a related).
• 4+ years of experience in media strategy, brand marketing, or performance/growth marketing, with a proven track record of managing substantial media budgets.
• Deep expertise in full‑funnel media planning (Paid Social, Programmatic Display, TV, OLV, CTV, Search, Audio, OOH, etc.).
• Strong understanding of MMM, MTA, incrementality testing, and how to connect insights to investment decisions.
• Experience working with multiple media, analytics, and measurement tools (including MMM and MTA platforms).
• Exceptional storytelling and communication skills, with the ability to influence executives and cross‑functional partners.
• Exceptional proficiency in Microsoft Excel, with the ability to analyze large data sets quickly, accurately, and efficiently.
• Strong quantitative and analytical skills with a solid understanding of key marketing metrics.

Nice To Haves

• Understanding of the evolving retail media landscape, especially within key retailers such as Amazon, Walmart, and Target
• Hands-on experience in Biddable Environments such as Paid Social, Programmatic Display, and Search

Responsibilities

• Performance Marketing - Champion an iterative way of working that enables continuous improvement – encouraging marketing that is fun, learns from failures and innovates every day to elevate Unilever’s capabilities and execution delivering superior results.
• Full Funnel Holistic Planning – Bring teams together serving as a vital connector to develop truly holistic media plans. You’ll quarterback a squad of subject matter experts, partnering with Media (Partnerships), Audience, Content, Measurement, and Brand peers to ensure campaigns reach consumers in compelling, creative ways that maximize returns.
• Digital & Media Leadership - Drive trend‑informed media execution with a passion for pop‑culture‑led innovation, pioneering new approaches across platforms. Identify ongoing test‑and‑learn opportunities across content, audiences, and channels to deepen consumer understanding and enable data‑driven decision making.

Benefits

• Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
• Bonus: This position is bonus eligible.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level