Associate, Experience Planning

OMG Early Careers•Atlanta, GA

22d•$34,000 - $70,000•Hybrid

About The Position

As an entry level role, the Associate, is responsible for working with the strategy team in the development and execution of media plans. In this position, you will assist in gathering and preparing information for media plan development, plan stewardship and performance reporting.

Requirements

Interest in the principles of advertising, marketing and media
Analytical thinking with a competency in mathematical concepts
Works well in a team environment
Proficient in Microsoft Office, particularly Excel and PPT
Ability to learn media tools and software
Ability to write clearly and concisely, as well as communicate and interact professionally

Responsibilities

Gather data to support media recommendations through syndicated research tools, target audience analyses, competitive reports, etc.
Assist in the execution of the media plan by working with the team to prepare authorizations for client signature and insertion orders
Work with Strategist to prepare and distribute weekly status reports
Analyze results data in weekly client dashboards and begin to draw insights from big data
Measure media performance to determine the extent to which the original objectives were met
Participate in client and publisher meetings with opportunities to develop presentation skills
Attend learning & development training classes including but not limited to: digital and offline media concepts, visualization, presentation skills, tool trainings, etc
Attend internal and external (publisher) meetings and presentations