Associate Director of Enrollment Content

Embry-Riddle Aeronautical University • Prescott, AZ

22d

About The Position

The Associate Director of Enrollment Content is a vital member of the marketing team, responsible for creating and developing communication and content strategies for prospective students and other audiences across an array of marketing mediums in both print and digital pieces. The Associate Director will work with enrollment leadership and the Director of Enrollment Communication and Content Strategy to develop timelines and concepts, determine priority topics and facilitate tracking and analytics mechanisms and documentation to ensure the team is producing quality content that meets the needs of stakeholders and is driving desired actions from the various audiences. This position will oversee and proofread produced material by the communications and content strategy team and make recommendations to all enrollment marketing units related to the inclusion and creation of written content. It is crucial to have self-driven motivation to excel in content quality. They will supervise and co-create content for emails, newsletters, stories, printed materials, landing pages and advertising by assigning them to team members or completing tasks independently and ensuring projects meet the appropriate deadlines. This includes writing creative content, collecting assets like statistics, photos and videos and researching competitor content. They work independently to make recommendations for refining the university’s marketing communications and content and makes appropriate changes when approved. They will work to streamline concept creation tasks and content development processes, proofread produced content and give copywriters consistent and timely feedback and edits, ensuring consistency in the university’s written marketing communications.

Requirements

• Bachelor's Degree in Marketing and Communications or a closely related field.
• 1-3 Years of relevant work experience.
• Demonstrated skill in writing and editing content with an eye for detail.
• Experience in various marketing mediums/platforms, including print, email, digital and social media.
• Ability to make sound editorial decisions and judgment calls based on prospective student recruitment lifecycle and university policies and goals.
• Excellent interpersonal skills and the ability to interact with administration, staff, students and alumni.
• Creative ability and concept innovator not limited by existing methods and procedures.
• Independent worker and self-starter who can successfully perform in a collaborative team environment.
• Highly organized, deadline-oriented and skilled communicator.
• Must possess a professional attitude and positive spirit and provide excellent customer service to co-workers, staff and constituents.
• Firm grasp and understanding of principles of writing and report preparation, spelling, grammar and punctuation.

Nice To Haves

• Master's Degree

Benefits

• Generous Time Off: Enjoy 9+ paid holidays, including the day after Thanksgiving and the week between Christmas Eve and New Year’s Day.
• Tuition Coverage: Get 100% tuition coverage for yourself for one undergraduate and one graduate degree, and discounted rates for your spouse and dependent children up to age 26.
• Retirement Contributions: ERAU contributes 6% of your base salary to your retirement plan and offers a 4% matching contribution – with no vesting period.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 1,001-5,000 employees