Associate Director, Marketing Science (Portfolio)

Vertex Pharmaceuticals • Boston, MA

10d • Hybrid

About The Position

Vertex is seeking an Associate Director (AD) to join the Forecasting, Analytics and Insights team in the North America Commercial organization. The AD will be responsible for delivering commercial insights to inform strategic choices and commercialization decisions for launched and pipeline assets in disease areas such as hemoglobinopathies (e.g., sickle cell disease, beta thalassemia), cystic fibrosis, pain, and other serious diseases. The AD will partner with the US & Canada business units and the Global Commercial Brand teams, to maintain a clear understanding of the overall business and key questions for the programs, and will formulate and execute an insights plan (involving either primary market research and/or data analytics) to answer them.

Requirements

• Depth of knowledge in a variety of primary market research methodologies; substantial experience managing design and execution of primary market research projects
• Strong complex quantitative analysis skills; experience running own analyses as well as partnering with advanced analytics professionals, and interpreting results
• Deep understanding of the biopharma commercialization process; experience with go-to-market approaches and launch planning
• Strong experience working with global brands and understanding insights from global markets
• Exceptional written and verbal communication skills – able to synthesize and distill complex information into a compelling narrative
• Proactive orientation - able to anticipate issues, engage with stakeholders and plan accordingly
• Demonstrated experience as a trusted advisor and thought partner to stakeholders
• Comfortable with ambiguity; able to effectively structure problems and solution approaches
• Bachelor’s Degree in relevant discipline required
• Typically requires 8 or more years in bio-pharma marketing, market research and/or analytics, or the equivalent combination of education and experience

Responsibilities

• Function as a key thought partner to North America and Global Marketing leads and provide objective perspective and insight
• Evaluate the quality of available information and identify critical insights gaps
• Formulate a comprehensive insights generation plan to address a spectrum of business questions using the appropriate methodology (primary or secondary market research, analytics)
• Design and execute the analysis plan: Primary market research: Collaborate with cross-functional stakeholders to articulate research objectives, identify the appropriate approach & vendor to execute the study Data analytics: Develop a data analysis plan using in-house or external data; conduct analysis or partner with advanced analytics colleagues on the team
• Interpret the findings, and integrate with other available information to present a cohesive point of view, and derive implications & actionable recommendations
• Act as the voice of the customer to answer outstanding questions, synthesize insights and learnings for leadership, and bring an objective point of view to internal initiatives, workshops, and brainstorms
• Maintain a current summary of all the insights supporting a disease area in the form of an Insights book
• Develop the situation analysis for the Brand Planning process
• Maintain a strong understanding of the LRP forecast model and provide assumptions that inform the Long-Range Plan

Benefits

• This role is eligible for an annual bonus and annual equity awards.
• Some roles may also be eligible for overtime pay, in accordance with federal and state requirements.
• At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations.
• From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees