Associate Director Marketing, HCP Engagement - Dermatology

Regeneron PharmaceuticalsSleepy Hollow, WY
15dHybrid

About The Position

The Associate Director, HCP Engagement/Market Development – US Dermatology Marketer will be responsible for the execution of marketing initiatives, directed at healthcare providers (HCP) in support of all dermatology indications. This role reports into the Sr. Director, US Dermatology Market Development Lead. In this position a typical day may include the following: Develop and implement a comprehensive peer-to-peer engagement strategy to support overall dermatology franchise strategy Develop and maintain key customer relationships and collaborate with key opinion leaders (KoL) as appropriate to implement market development tactics. Design, manage, and scale speaker programs, KOL identification and mapping, and peer-facilitated educational initiatives. Plan and complete congress and scientific meeting strategies. Assist in the development of scientific and educational content for peer interactions (slide decks, discussion guides, clinical data summaries). Manage program budgets, timelines, vendors, and external agency partners; ensure effective project governance and vendor performance. Ensure all peer engagement activities and materials align with applicable legal, regulatory, and company policies; partner closely with Medical Affairs and Regulatory/Legal. Serve as a cross-functional partner to Sales, Medical Affairs, and other internal partners to align strategy and execution. Effectively manage congress and sponsorship budgets and collaborate closely with Finance Work cross-functionally to create, manage, and track the joint budgets to ensure that the alliance is operating within aligned budget goals and appropriate full-year phasing Ensure that the marketing processes, programs, and internal reports are developed, implemented, and effectively administered to be consistent with corporate guidance and all regulatory, legal, and ethical guidelines Accountable for Joint Review Committee (JRC) procedures and submissions aligned to relevant promotional Standard Operating Procedures (SOP) This May Be the Right Role for You If you: You can collaborate well across a global organization You bring creativity, strategic capabilities, and ability to work effectively in complex, rapidly changing environments You demonstrate strong interpersonal skills, including the ability to build alignment, inform, negotiate, and collaborate To be considered for this role, a minimum of 10 years professional experience in pharmaceutical marketing with a focus in HCP. Lastly, we require you to be willing to work in a hybrid environment with a minimum of 4 days on-site at Sleepy Hollow, NY. Does this sound like you? Apply now to take your first step towards living the Regeneron Way! We have an inclusive culture that provides comprehensive benefits, which vary by location. In the U.S., benefits may include health and wellness programs (including medical, dental, vision, life, and disability insurance), fitness centers, 401(k) company match, family support benefits, equity awards, annual bonuses, paid time off, and paid leaves (e.g., military and parental leave) for eligible employees at all levels! For additional information about Regeneron benefits in the US, please visit https://careers.regeneron.com/en/working-at-regeneron/total-rewards/. For other countries’ specific benefits, please speak to your recruiter. Please be advised that at Regeneron, we believe we are most successful and work best when we are together. For that reason, many of Regeneron’s roles are required to be performed on-site. Please speak with your recruiter and hiring manager for more information about Regeneron’s on-site policy and expectations for your role and your location. Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. The Company will also provide reasonable accommodation to the known disabilities or chronic illnesses of an otherwise qualified applicant for employment, unless the accommodation would impose undue hardship on the operation of the Company's business. For roles in which the hired candidate will be working in the U.S., the salary ranges provided are shown in accordance with U.S. law and apply to U.S.-based positions. For roles which will be based in Japan and/or Canada, the salary ranges are shown in accordance with the applicable local law and currency. If you are outside the U.S, Japan or Canada, please speak with your recruiter about salaries and benefits in your location. Please note that certain background checks will form part of the recruitment process. Background checks will be conducted in accordance with the law of the country where the position is based, including the type of background checks conducted. The purpose of carrying out such checks is for Regeneron to verify certain information regarding a candidate prior to the commencement of employment such as identity, right to work, educational qualifications etc.

Requirements

  • To be considered for this role, a minimum of 10 years professional experience in pharmaceutical marketing with a focus in HCP.
  • Lastly, we require you to be willing to work in a hybrid environment with a minimum of 4 days on-site at Sleepy Hollow, NY.

Responsibilities

  • Develop and implement a comprehensive peer-to-peer engagement strategy to support overall dermatology franchise strategy
  • Develop and maintain key customer relationships and collaborate with key opinion leaders (KoL) as appropriate to implement market development tactics.
  • Design, manage, and scale speaker programs, KOL identification and mapping, and peer-facilitated educational initiatives.
  • Plan and complete congress and scientific meeting strategies.
  • Assist in the development of scientific and educational content for peer interactions (slide decks, discussion guides, clinical data summaries).
  • Manage program budgets, timelines, vendors, and external agency partners; ensure effective project governance and vendor performance.
  • Ensure all peer engagement activities and materials align with applicable legal, regulatory, and company policies; partner closely with Medical Affairs and Regulatory/Legal.
  • Serve as a cross-functional partner to Sales, Medical Affairs, and other internal partners to align strategy and execution.
  • Effectively manage congress and sponsorship budgets and collaborate closely with Finance
  • Work cross-functionally to create, manage, and track the joint budgets to ensure that the alliance is operating within aligned budget goals and appropriate full-year phasing
  • Ensure that the marketing processes, programs, and internal reports are developed, implemented, and effectively administered to be consistent with corporate guidance and all regulatory, legal, and ethical guidelines
  • Accountable for Joint Review Committee (JRC) procedures and submissions aligned to relevant promotional Standard Operating Procedures (SOP)

Benefits

  • health and wellness programs (including medical, dental, vision, life, and disability insurance)
  • fitness centers
  • 401(k) company match
  • family support benefits
  • equity awards
  • annual bonuses
  • paid time off
  • paid leaves (e.g., military and parental leave)
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