Associate Director, Marketing & Communications

Bric Arts Media • Brooklyn, NY

20h • $65,000 - $80,000 • Hybrid

About The Position

BRIC seeks an Associate Director, Marketing & Communications to support the development and execution of marketing plans across programming, oversee social media strategy, and ensure brand consistency. This role manages day-to-day marketing operations and partners with the Director on long-term strategy.

Requirements

• Bachelor’s degree in marketing, communications, arts, and media, or a related field, or equivalent progressive experience
• 4+ years of relevant experience, including 2+ years in a leadership role that involved overseeing and managing staff.
• A passion for BRIC’s support of the arts in Brooklyn and a deep commitment to building community, igniting learning, and making change through the arts and creativity.
• Demonstrates love for writing, and possesses a strong passion for the power of words. Exhibits exemplary grammar, proofreading, editing, and communication skills while being attentive to accuracy.
• Organized, deadline-driven, and adept at managing multiple competing priorities.
• Can speak about the Arts and communicate effectively with artists, curators, and audiences in a language and framework that they understand.
• Utilizes data and metrics to inform strategic decision-making and both long-term and short-term planning.
• Ability to work across departments and teams, synthesizing information and workstreams.

Responsibilities

• Oversee and implement data-driven marketing campaigns for BRIC’s event-based and institutional programming.
• Support the Senior Director of Marketing & Communications in shaping the public-facing voice, messaging, and positioning across all program areas.
• Develop and manage advertising strategies (paid and organic) across platforms, including Google, Meta, and emerging channels, within established budgets.
• Direct and manage two Marketing & Communications Managers in guiding strategy, execution, and professional development.
• Oversee the Social Media Manager in content strategy, campaign execution, and archival amplification.
• Support cross-departmental marketing efforts across teams—Education, Performing Arts, Contemporary Arts, BRIC TV, Community Media, Partnerships, Government Affairs, Rentals—to ensure alignment and balance workloads.
• Collaborate with the Senior Director to manage workflow across design and web teams, ensuring timely and cohesive output.
• Create and manage comprehensive marketing calendars and systems that reflect institutional priorities.
• Prioritize competing departmental needs and ensure strong stakeholder communication and support.
• Oversee website updates and ensure brand consistency across all digital platforms.
• Manage production of signage, collateral, and institutional materials.
• Lead tracking, analysis, and reporting of marketing performance, using insights to guide strategy and resource allocation.
• Oversee audience surveys and campaign summaries for key events.
• Support the Senior Director in shaping PR strategy and managing external agency relationships.
• Build and maintain partnerships with peer arts, cultural, and social justice organizations across New York City, identifying opportunities for cross-promotion and audience growth.
• Represent BRIC as an ambassador at events and public programs.
• Partner with the Senior Director on institutional messaging and non-event programming.
• Contribute to special projects and strategic initiatives as assigned.

Benefits

• paid time off
• 403B retirement plan
• pre-tax transit cards
• medical flexible spending plans
• BRIC currently pays 100% of the premium for employee medical, dental, and vision coverage starting on the first of the month after 2 months of employment.

What This Job Offers

• Job Type: Full-time
• Career Level: Director