Associate Director, CRM Optimization

Johnson & Johnson Innovative Medicine•Hopewell Township, NJ

1d•Hybrid

About The Position

The Associate Director, CRM Optimization serves as the business product owner for the current and next generation CRM platform across US field sales teams, with a focus on Caplyta, a once-daily oral therapy approved in the U.S. for schizophrenia, bipolar I and II, and major depressive disorder (MDD). This individual will define requirements and shape solutions for all capabilities across field sales teams, including representatives, managers and Regional Directors for Caplyta. This role may also address specific needs for other field groups across the medical affairs, account management and patient support for this brand to ensure a cohesive and well-integrated field enablement platform. This position is part of the Customer Engagement & Digital Transformation team.

Requirements

BS Degree required
At least 8 years of workforce experience
5 years of pharmaceutical industry experience required
Experience with CRM systems and solutions is required
Deep knowledge of industry CRM solutions
Experience in managing data and reporting requirements
Experience gathering requirements from user communities and translating to solutions
Expertise in designing and delivering training and change management to drive adoption with new solutions
Ability to learn and apply industry trends/domains and end user needs
Demonstrated ability to influence in a large and matrixed organization required
Experience in managing a backlog/release plan, assigning priority and executing with high quality and efficiency
Excellent communication and training skills required

Nice To Haves

MS or MBA Preferred
Content Evaluation
Content Management
Content Marketing
Cultural Communications
Customer Analytics
Digital Channels
Digital Marketing
Digital Marketing Platforms
Digital Trends
Leadership
Market Research
Organizing
Report Writing
Strategic Thinking
Technical Credibility
Technologically Savvy

Responsibilities

Leads design and delivery of field commercial capabilities in iCONNECT and related systems.
Works with business partners to define requirements, prioritize and implement.
Sets Product Roadmap and leads development effort, in partnership with JJT, for all capabilities in CRM platform and other identified systems.
Leads next generation CRM project for all identified users under field commercial track.
Partners with field sales leadership to develop strategy for initial deployments, ongoing adoption and continuous improvement/enhancements.
Partnership and key influencer with CRM Training team, SL&D and Change Management leads to support end-user deployment strategy for identified solutions.
Partners across StAT to ensure effective implementation of field commercial capabilities where there is impact to other tools or data/reporting platforms (e.g. Field Reporting, MDP, CDP, etc.)
Recommends solutions and establishes consensus across teams, including JJT.
Develops partnership with JJT counterparts to ensure timely delivery of system changes with high attention to quality and user experience.
Sets priorities to align with organization’s priorities and strategic roadmap.
Partners with regional peers (EMEA, ASPAC, LATAM) to leverage commons capabilities and contribute to governance of the commercial field product roadmap.
Liaison with key partners to obtain deep understanding of all field commercial initiatives and goals, to coordinate solutions across the enterprise.
Manage partnership with key vendors (e.g. ZS, Salesforce) to obtain subject matter expertise to available capabilities, with knowledge of and impact to product roadmaps.
Manage relationships with consultant partners involved with field commercial strategy and/or execution.
Provide reports/data extracts on ad hoc basis, or assists teams in interpreting CRM data used in other reporting.
Potential to supervise one direct report (M1) and/or one business analyst (may be a contractor.)
Contribute towards CRM Operational processes and Training programs, with support from vendor partners.

Benefits

Eligible to participate in the Company’s consolidated retirement plan (pension)
Eligible to participate in the Company’s savings plan (401(k))
Vacation –120 hours per calendar year
Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
Holiday pay, including Floating Holidays –13 days per calendar year
Work, Personal and Family Time - up to 40 hours per calendar year
Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
Caregiver Leave – 80 hours in a 52-week rolling period
10 days Volunteer Leave – 32 hours per calendar year
Military Spouse Time-Off – 80 hours per calendar year