Associate, Digital Activation
About The Position
OMD is the world’s largest media network, recognized as Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. With over 12,000 people in more than 100 countries, OMD excels at making better decisions, faster, by combining innovation, creativity, empathy, and evidence to help clients move faster, reach further, and take smarter risks. The company prides itself on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. They focus on finding greater empathy with the consumer to uncover insights and opportunities that deliver more valued and valuable connections. The Digital Activation Associate supports the planning, execution, and optimization of digital advertising campaigns across multiple platforms. This entry-level role is ideal for someone looking to start a career in digital media, marketing, or advertising, with a focus on campaign activation, trafficking, and performance tracking.
Requirements
- Strong interest in advertising, marketing, and media principles
- Analytical mindset with comfort working with numbers and basic mathematical concepts
- Ability to collaborate effectively in a team-oriented environment
- Proficiency in Microsoft Office, particularly Excel and PowerPoint
- Strong written and verbal communication skills, with the ability to present ideas clearly and professionally
- Bachelor’s degree or relevant work experience in digital media, advertising, or a related field
Responsibilities
- Collaborate with team members to support the full lifecycle of client campaigns, including planning, setup, execution, optimization, and monthly performance reporting
- Assist in managing billing processes related to media campaigns
- Learn and utilize media tools and platforms required to activate and manage digital advertising campaigns
- Participate in client and publisher meetings, with opportunities to build presentation and communication skills
- Compile and analyze data to support media recommendations, including leveraging syndicated research and audience insights
- Develop a strong understanding of media products, terminology, and industry nuances to effectively align recommendations with client business goals
- Attend training and development sessions covering digital and traditional media concepts, data visualization, presentation skills, and platform/tool usage
Benefits
- health insurance
- vision insurance
- dental insurance
- 401(k)
- Healthcare Flexible Spending Account
- Dependent Care Flexible Spending Account
- vacation days
- sick days
- personal days
- paid parental leave
- paid medical leave
- STD/LTD insurance benefits
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
