Associate Creative Director, Social Media

TriMark DigitalRaleigh, NC
22hHybrid

About The Position

We’re looking for an Associate Creative Director, Social Media, to help lead social-first creative across a portfolio of brands. This role is for a culturally fluent creative leader who understands how brands win attention on social through strong ideas, platform-native execution, and smart collaboration with strategy, account, and production teams. You’ll be responsible for setting the creative vision for social, elevating day-to-day content, and guiding teams to produce work that is timely, relevant, and effective.

Requirements

  • BA/BS in Marketing, Communications, Journalism, Design, or other related field
  • 8+ years of experience or project work creating and implementing social media strategies
  • Living in the Raleigh-Durham area or willing to relocate
  • Strong understanding of digital marketing
  • Strong writing and editing skills with a sharp eye for tone, grammar, and performance-driven copy
  • Experience shooting content with an iPhone and a professional camera
  • Strong experience with tools such as Adobe Premiere, Photoshop, CapCut, Canva, or similar for editing
  • Understanding of current trends, meme culture, and platform nuances
  • Previous experience with influencer marketing or UGC programs

Nice To Haves

  • Familiarity with Google Analytics is preferred

Responsibilities

  • LEADING CREATIVE VISION FOR CONTENT ACROSS CHANNELS
  • Assist client and project teams with developing and implementing campaigns that seamlessly translate to multiple social channels.
  • Use brand standards and performance goals to guide the development of creative for a brand or campaign.
  • Ensure messaging consistency, delivery, and alignment with the client’s business objectives
  • CROSS-DEPARTMENTAL COLLABORATION
  • Act as an interdisciplinary collaborator, working in partnership with Art Directors and other specialists to execute nuanced creative messaging and brand work across channels.
  • CLIENT RELATIONSHIP
  • Interface with clients as needed, ensuring strategies are in alignment with goals and are presented thoroughly and expertly.
  • Serve as a lead strategist for consulting teams and clients on messaging strategy.
  • MENTORSHIP TO OTHERS
  • Train and mentor other creative specialists throughout the tactical execution of campaigns.
  • Assist in the professional development of creative skills and thinking.
  • CREATIVE REPRESENTATION FOR NEW BUSINESS OPPORTUNITIES
  • Support new business development efforts by participating in pitches, strategic plans, etc., and providing creative solutions to client challenges/needs.
  • STAY UP-TO-DATE & IN THE KNOW
  • Research and share new approaches to social media engagement
  • Stay on top of platform updates, trends, and emerging content formats to keep our brand at the forefront of culture
  • Keep up-to-date with new features and functionalities related to customer engagement available on priority social channels
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