Associate Creative Director, Paid Media & Social

Softline SolutionsGlendale, CA
1d

About The Position

Softline Solutions is seeking a performance-obsessed, "player-coach" Associate Creative Director of Design to lead our high-velocity social and paid media creative team. You will oversee a talented squad of four (Senior and Mid-level designers) to produce thumb-stopping, data-driven creative for a diverse portfolio of household brands. We aren't just looking for someone who delegates; we need a leader who thrives in the trenches. You treat creative as a science—thriving on conversion rates, A/B test results, and iterative design—while running alongside your team to execute the vision.

Requirements

  • 8+ years of design experience, with 2-3 years in a leadership role.
  • Gen AI Mastery: Strong working skillset utilizing Generative AI tools (Gemini, Firefly, Veo, etc.) to accelerate workflows, conceptualize ideas, and enhance creative output.
  • Platform Fluency: Expert understanding of Adobe Creative Suite, Figma, and modern video editing tools optimized for social formats.
  • Industry Experience: Background in a fast-paced agency or performance-heavy in-house team is required.

Responsibilities

  • Lead by Example: You are a hands-on leader who "runs alongside" the team. You don't just review work; you are active in the design process, demonstrating craft and speed to set the standard for your four designers.
  • Performance Strategy: Collaborate directly with marketing to translate raw data into creative iterations. You’ll be responsible for identifying why an ad performed and how to double down on those wins.
  • Testing & Optimization: Design and implement rigorous testing frameworks. You will create variants, set up structured tests, and measure findings to build a documented "playbook" of best practices for each brand.
  • Team Training: Use measurement and data findings to mentor the team, establishing best practices in collaboration with marketing to ensure the entire creative pod understands the "why" behind the "what."
  • Agile Creative Production: Operate within agile systems to keep the team organized, accountable, and consistently meeting deadlines. You take full ownership of timelines and project health.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

11-50 employees

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