Associate Copywriter, Advancement

EAB•Richmond, VA

10d•$46,000 - $52,000

About The Position

At EAB , our mission is to make education smarter and our communities stronger. We work with more than 2,800 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across enrollment, student success, institutional strategy, data analytics, and advancement. We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve. At EAB, we serve not only our partner institutions but each other—that's why we are always working to make sure our employees love their jobs and are invested in their communities. See how we've been recognized for this dedication to our employees by checking out our recent awards . For more information, visit our Careers page. The Role in Brief: Associate Copywriter, Advancement The Associate Copywriter merges the unique voice of our university partners with proven marketing strategies in order to create effective direct mail and digital campaigns. This position works with more senior copywriters, art directors, web designers, digital marketing specialists, data and client teams to develop engaging concepts to fulfill client goals and expectations while strengthening the direction of mail and marketing tactics and skills. Copywriters must develop a thorough understanding of our clients’ brand, voice, personality and messaging objectives in order to write inspirational and compelling copy which drives response. Additionally, the ideal candidate for this role should be experienced in using new technologies to achieve greater efficiency in content production, along with possessing writing or non-profit experience, a positive attitude, an outstanding work ethic and a desire to help our clients achieve their annual fund goals. This role may be based in Richmond, VA or Washington, D.C.

Requirements

Bachelor’s degree in related field
Writing experience in a professional setting (higher education and/or non-profit fundraising is desired)
Ability to think creatively and translate ideas into effective copy
Demonstrated ability to impact response rates based on copywriting skills
A passion for writing and the willingness to collaborate with and learn from other creative professionals
Ability to manage time and meet tight deadlines as well as work late hours/weekends as needed
Experience using AI-based tools and other new technologies in the copywriting process

Nice To Haves

Ability to conform writing to prescribed styles
Non-profit and/or higher education writing experience
Ability to work in a fast-paced, high-volume work environment
Strong organizational skills with ability to handle multiple priorities/deadline
Commitment to embracing a continual learning environment and contributing to a dynamic and welcoming culture of fairness, authenticity, and belonging in support of EAB’s mission, values, and aspiration.

Responsibilities

Write and revise original direct marketing copy for assigned clients
Learn from team and client feedback to write copy that is consistently strong, on strategy and grammatically correct
Contribute to copy and annual fund marketing discussions in client meetings
Participate in team, client, and process meetings; specifically all creative discovery/re-discovery sessions
Work collaboratively and successfully with others, including Art Directors, Web Designers and account teams
Explore new technologies to assist in writing and content development
Support experimentation with new technologies to achieve greater efficiency in content production
Possess the technical flexibility to quickly adapt to changing systems and processes
Provide support to fellow copywriters as necessary to meet production deadlines
Become proficient with specific workflow and marketing automation systems

Benefits

Medical, dental, and vision insurance plans; dependents and domestic partners eligible
20+ days of PTO annually, in addition to paid firm and floating holidays
Daytime leave policy for community service and flextime for fitness activities (up to 10 hours per month each)
401(k) retirement savings plan with annual discretionary company matching contribution
Health savings account, healthcare and dependent care flexible spending account, and pre-tax commuter plans
Employee assistance program with counseling services and resources available to all employees and immediate family
Wellness programs including gym discounts, incentives to promote healthy living, and family access to the leading app for sleep, meditation, and relaxation
Fertility treatment coverage and adoption or surrogacy assistance
Paid parental leave with phase back to work program for birthing and non-birthing parents
Access to milk shipping service to support nursing employees during business travel
Discounted pet health insurance coverage for dog and cat family members
Company-provided life, AD&D, and disability insurance
Financial wellness resources and membership in a robust employee discount program
Access to employee resource groups, merit-based advancement, and dynamic professional growth opportunities