Associate Community Manager

e.l.f. Beauty•New York, NY

2d•$60,000 - $90,000•Hybrid

About The Position

e.l.f. Beauty is seeking an Associate Manager, Community to help lead and evolve engagement across our rapidly growing global community. This role will play a critical part in shaping how e.l.f. connects with its audience across social platforms â transforming real-time consumer interaction into meaningful brand relationships, cultural relevance, and actionable business insights. The Associate Manager, Community will own day-to-day community engagement strategy and execution across social channels, while partnering cross-functionally with Social, Influencer, Brand Marketing, PR, and Customer Experience teams to ensure a cohesive and best-in-class consumer experience. The ideal candidate is deeply embedded in social culture and the beauty landscape, brings a strong editorial and brand voice, and thrives in fast-paced, high-growth environments. This individual combines strategic thinking with operational excellence, using community insights to inform content, campaigns, and broader marketing decisions.

Requirements

2-4 years of experience in Community Management, Social Media, Digital Marketing, or related field within beauty, lifestyle, or consumer brands
Proven experience managing and growing brand communities across major social platforms (Instagram, TikTok, YouTube, etc.)
Strong editorial judgment with exceptional written communication and copywriting skills
Experience translating social engagement and sentiment into actionable insights
Highly organized with strong project management and prioritization skills
Deep cultural awareness with strong intuition for internet trends and consumer behavior
Experience working cross-functionally within marketing organizations
Familiarity with community and social analytics tools (Sprout, Dash Hudson, CreatorIQ, Hootsuite, etc.)
Passion for beauty, culture, and digitally native brand building

Nice To Haves

Experience supporting high-growth or disruptive consumer brands
Comfort operating in real-time, fast-paced environments
Data-curious mindset with both creative and analytical strengths

Responsibilities

Lead day-to-day community management strategy across key social platforms including Instagram, TikTok, YouTube, and emerging channels
Drive proactive engagement initiatives that deepen brand affinity, loyalty, and advocacy within the e.l.f. community
Identify opportunities to celebrate consumers, creators, and cultural moments that amplify brand love
Develop scalable engagement frameworks and best practices to support continued community growth
Oversee inbound community interactions, ensuring timely, on-brand, and culturally relevant responses
Draft and refine responsive messaging aligned with brand tone and evolving social trends
Act as a steward of the e.l.f. voice across community touch points
Support rapid-response moments tied to launches, cultural conversations, and real-time trends
Partner closely with Social, Influencer, PR, Brand Marketing, and Customer Experience teams to align messaging and escalation workflows
Manage escalation of consumer feedback, product inquiries, and sensitive conversations to appropriate internal stakeholders
Collaborate with Customer Service teams to ensure seamless consumer support across channels
Translate community conversations into actionable insights that inform marketing strategy, product feedback, and campaign optimization
Deliver recurring reporting on sentiment, trends, competitive activity, and emerging consumer behaviors
Identify opportunities to optimize engagement performance through data and platform analytics
Help refine processes, tools, and workflows that enable scalable community management across brands
Support agency or vendor partners as needed to maintain best-in-class coverage
Maintain agility in a fast-moving, real-time social environment while balancing strategic priorities