Timberland: Associate Brand Marketing Manager (AMERICAS)

Timberland

About The Position

At Timberland, we’re a force of nature. We’re a team that steps outside, works hard together, and moves the world forward. The brand is widely recognized as the arbiter of boot culture. With a rich heritage of craftsmanship and an eye toward the future, Timberland has a decades-long commitment to make products responsibly, protect the outdoors, and build community. So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with an team of fun, adventure-loving people, Timberland just may be the place for you. To learn more about our values and our culture, visit Timberland Careers or www.timberland.com. Associate Manager, Brand Marketing (Timberland Americas) What will you do? A day in the life of an Associate Manager, Brand Marketing at Timberland looks a little like this. In this role you will be part of the Americas marketing team, supporting the Senior Brand Marketing Manager in connecting the brand with our target muse. You will partner with the Senior Manager, as well as the global and regional marketing teams to develop calendars, coordinate the launches of seasonal campaigns, and bring the brand to market across marketing channels and through brand events. Let’s break down that day-in-the-life a bit more.

Requirements

Great communication skills
An understanding of the retail landscape
Proficiency in Microsoft Office programs and skilled with Excel and PowerPoint (Keynote a plus)
Organizational skills are a must
Drive and passion; you thrive in a fast-paced environment
The ability to prioritize multiple work tasks and requests
You are interested in and aware of recent trends that could impact Timberland’s business, i.e., fashion, celebrities/ influencers, sustainability, etc.
The ability to accurately keep track of project flow and financial documents
You are a fast learner, multi-tasker, problem solver
3+ years of experience and professional achievements

Responsibilities

Oversee and coordinate regional integrated marketing functions, ensuring alignment with overall brand strategy and effective execution across all channels
Collaborate with regional merchandising and planning teams to ensure cohesive and strategic marketing initiatives that support business goals and drive sales
Develop and manage the regional communication calendar, leading seasonal go-to-market planning and brand activation efforts to enhance brand presence
Support creative productions from brief to execution with regional and global creative teams
Lead the GTM process for sample ordering and coordination
Partner with channel owners on asset sharing and requests for DTC and Wholesale accounts
Assist in brand experiential event execution and strategy to reach target consumers in key cities and growth markets