Associate Brand Manager

Crunchyroll, LLC • Dallas, TX

1d • Hybrid

About The Position

The Associate Brand Manager enables IPs and Licensors to succeed in our streaming and other omnichannel experiences. You will be an essential partner between our Licensors and teams to promote and deliver marketing collaborations and events.
Know your assigned IPs thoroughly to promote marketing collaborations that align with the brand strategy.
Be the primary contact for the IP Licensor, provide periodic updates on new and existing IPs to each partner, and keep partners informed of changes to the exploitation strategy and the rationale behind them.
Oversee the exploitation and use of the IP's likeness by coordinating internal and external approvals with Licensors.
Coordinate marketing promotions for respective Licensors and their associated talent at events/conventions.
Pull and compile data and other reporting metrics while collaborating with other departments for content partners on a regular and ad hoc basis.
Support the Brand Management team with several administrative and operational responsibilities and daily operations.
As an Associate Brand Manager, you will report to the Senior Brand Manager.
We are considering applicants for the locations of Los Angeles or Dallas.

Requirements

• 2+ years of professional work experience.
• 1+ years of partnership management and cross-departmental experience.
• Experience working in the IP and licensing industry
• Experience working in marketing or experience supporting marketing teams.
• Experience managing projects from end-to-end.
• Experience working with global partners, including Japanese business culture.
• Experience optimizing workflows.
• Some Japanese (reading/writing/speaking) experience to communicate with Japanese partners.
• You are willing to travel to support events 2-3x a year.
• Bachelor's degree

Responsibilities

• Know your assigned IPs thoroughly to promote marketing collaborations that align with the brand strategy.
• Be the primary contact for the IP Licensor, provide periodic updates on new and existing IPs to each partner, and keep partners informed of changes to the exploitation strategy and the rationale behind them.
• Oversee the exploitation and use of the IP's likeness by coordinating internal and external approvals with Licensors.
• Coordinate marketing promotions for respective Licensors and their associated talent at events/conventions.
• Pull and compile data and other reporting metrics while collaborating with other departments for content partners on a regular and ad hoc basis.
• Support the Brand Management team with several administrative and operational responsibilities and daily operations.

Benefits

• Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
• Flexible time off policies allowing you to take the time you need to be your whole self.
• Generous medical, dental, vision, STD, LTD, and life insurance
• Health Saving Account HSA program
• Health care and dependent care FSA
• 401(k) plan, with employer match
• Employer paid commuter benefit
• Support program for new parents
• Pet insurance and some of our offices are pet friendly!

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 501-1,000 employees