Associate Brand Manager, Oster

Newell BrandsAtlanta, GA
1d

About The Position

Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact—supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day. The Associate Brand Manager, International Growth – Oster, supports the growth and performance of the Oster brand across international markets. This role helps drive regional initiatives, adapt innovation to local needs, and execute plans that deliver both near-term results and long-term brand success. Working closely with cross-functional teams, the position ensures smooth coordination, clear communication, and disciplined execution to bring products to market and achieve key business objectives.

Requirements

  • A four-year college degree, MBA preferred.
  • 2+ years of prior experience in product management, brand management, or a related role within consumer goods, appliances, or electronics preferred.
  • Strong understanding of marketing principles.
  • Experience supporting international markets or working in multicultural environments preferred.
  • Analytical mindset with the ability to interpret data and develop insights.
  • Creative thinking and problem-solving skills.
  • Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
  • Strong communication skills, written and oral.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing analytics tools.
  • Up to 10% travel potential.
  • Fluent in English and Spanish.
  • Strong communication and collaboration skills, with the ability to work effectively across global and regional teams.
  • Analytical and solutions-oriented thinker, able to translate insights into actionable recommendations.
  • Culturally aware and adaptable, demonstrating sensitivity to diverse markets and business practices.
  • Highly organized with solid project management abilities and attention to detail.
  • Capable of managing multiple priorities independently while maintaining alignment with cross-functional partners.
  • Proactive, resourceful, and curious, with a global mindset and a passion for driving international growth.

Nice To Haves

  • MBA preferred.
  • Experience supporting international markets or working in multicultural environments preferred.
  • 2+ years of prior experience in product management, brand management, or a related role within consumer goods, appliances, or electronics preferred.

Responsibilities

  • Assortment & Portfolio Management: Maintain product portfolio databases and assortment lists; track changes and ensure updates are reflected in systems and tools.
  • Gate Meeting Support: Prepare materials, gather data, and coordinate logistics for gate meetings; document and follow up on action items.
  • Market & Category Insights: Support the team with data collection and research on market trends, consumer behaviors, and competitor products to inform product decisions.
  • Item Set-Up: Manage product data entry and item creation in internal systems, ensuring accuracy and timeliness to support global extensions.
  • Regulatory Management: Support compliance processes by tracking regional regulatory requirements and coordinating documentation with cross-functional partners.
  • Instruction Book Development: Coordinate the creation and updates of product instruction manuals, ensuring clarity, accuracy, and alignment with safety/regulatory standards.
  • Language Translations: Manage translation requests and workflows for packaging, instruction books, and product materials, ensuring consistency across regions.
  • Cross-Functional Coordination: Partner with internal teams (R&D, Supply Chain, Brand, and Regulatory) to ensure smooth execution of product-related tasks.
  • Go-to-Market & Launch Support: Assist in regional product launches by coordinating timelines, packaging needs, and cross-functional deliverables.
  • Business Performance Tracking: Monitor sales performance and key market indicators, identifying opportunities to optimize in-year results and long-term growth.
  • Competitive Tracking: Monitor competitor launches, product claims, and pricing in key regions to support differentiation and global innovation plans.
  • Product Expertise Support: Build foundational product knowledge for assigned appliances by tracking features, specifications, and regional adaptations to support regional product launches.
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