Associate Brand Manager - Beautyrest Core 1

Serta Simmons Bedding, LLC•Dunwoody, GA

31d•Hybrid

About The Position

Join Serta Simmons Bedding as an Associate Brand Manager and play a key role in driving innovation, bringing new products to market, and turning consumer insights into impactful marketing strategies.The ABM role will focus on Beautyrest brand in totality, inclusive of all products, mostly mattresses. If you’re a data-driven marketer who thrives in a collaborative, fast-paced environment, we encourage you to apply and be part of shaping the future of our Beautyrest brand business with direct engagement in brand and product development initiatives

Requirements

Bachelor’s degree in Marketing, Business Administration, or a related field.
1+ years of experience in brand management, marketing, or project management; experience in food or consumer goods is preferred.
Strong communication and presentation skills with the ability to collaborate and influence cross-functional teams and external partners.
Ability to prioritize and manage multiple projects in a fast-paced, deadline-driven environment.
Strong analytical skills and business/financial acumen, with the ability to use data to drive insights and recommendations.
Results-oriented mindset with a focus on achieving business and brand objectives.
Excellent organizational and project management skills with the ability to manage competing priorities.
Strong interpersonal and written communication skills, with the ability to work effectively across teams.
Proficiency in Microsoft Office (PowerPoint, Excel, Word, Outlook)
Live in or be close to the Doraville GA area location

Responsibilities

Support the Senior Brand Manager in driving growth for the business, including delivering against P&L targets, market share growth, and brand health metrics.
Helps to lead product initiatives and go-to-market execution by partnering with cross-functional teams including R&D, Finance, Sales, Supply Chain, PMO, and Consumer Insights.
Assists in developing insight-driven marketing strategies, brand positioning, and innovation plans to support long-term category growth.
Helps to analyze market trends, competitive landscape, and business performance to identify opportunities, risks, and growth strategies.
Participates and drives data analysis and reporting to generate insights and recommendations related to promotions, pricing, products, and other key initiatives.
Supports the development and execution of integrated marketing plans, partnering with creative teams on launch materials and retail marketing assets (e.g., in-store displays, digital product pages).
Monitors brand and category performance against business objectives and recommend adjustments to improve results and margins.
Collaborates cross-functionally to support product development, commercialization, and ongoing brand initiatives.