prAna Portland Assistant Store Manager

Columbia SportswearPortland, OR

About The Position

The Assistant Store Manager partners with the Store Manager to deliver exceptional service, drive sales, cultivate a positive retail environment, and amplify prAna’s brand vision. They are responsible for a wide range of retail management functions including visual merchandising, inventory, payroll, scheduling, coaching, training, and marketing. Beyond operational duties, the Assistant Store Manager plays a key role in supporting and developing the team through motivational leadership, clear communication, and constructive feedback. They must have a passion for sales and service, the ability to provide on-the-spot direction, and the drive to build a high-performing team.

Requirements

  • 2-3 years of retail and leadership management experience.
  • Passion for outdoor activities, especially those that reflect the prAna brand’s focus on an active California lifestyle—such as hiking, climbing, and yoga—while embracing all forms of outdoor adventure.
  • High school diploma or equivalent required.
  • Must be at least 18 years old.
  • Flexible availability to adapt to changing business needs and schedules.
  • Passion for customer service and strong sales skills.
  • Proactive, self-directed, and solution focused.
  • Team-oriented and collaborative leadership style.
  • Effective verbal and written communication with both customers and teammates.
  • Ability to train and develop staff in alignment with prAna’s brand vision.
  • Goal-oriented and results-driven approach.
  • Flexible and adaptable in a fast-paced environment.
  • Strong time management and prioritization skills.
  • Critical thinking and problem-solving abilities.
  • Ability to delegate and assign work efficiently, especially during slower sales periods.
  • Ability to travel occasionally to prAna’s Carlsbad, CA headquarters or other locations.
  • Availability to work full-time, including evenings, weekends, holidays, and last-minute coverage needs.
  • Occasional offsite work for special events and marketing activities (requires reliable transportation and a valid driver’s license).
  • The Assistant Store Manager will be required to answer ADT alarm calls outside regular hours—any time spent must be logged for appropriate compensation.
  • Occasionally requires the ability to remain stationary.
  • Constantly requires the ability to move about the store and communicate with others (customers/co-workers) to exchange information.
  • Frequently requires the ability to lift/move items weighing up to 40 lbs.

Nice To Haves

  • Retail sales or customer service experience in specialty retail, activewear, or outdoor apparel is a plus.

Responsibilities

  • Partner with the Store Manager to hire, develop, evaluate, and coach a diverse staff to meet customer experience expectations.
  • Actively build team bench strength through talent mentorship and strategic recruitment.
  • Train and orient team members in collaboration with the Store Manager, utilizing prAna’s training framework.
  • Recommend ongoing improvements to training approaches and tools.
  • Act as interim lead when the Store Manager is not present in the store.
  • Assist in establishing and managing staff schedules.
  • Foster an environment of teamwork, productivity, and employee engagement.
  • Assist with recruitment and participate in candidate interviews as needed.
  • Lead with integrity, vulnerability, and empathy in alignment with prAna’s mission and values.
  • Assist with reporting and administrative tasks as needed.
  • Monitor team members’ work performance and deliver constructive feedback in a timely manner.
  • Participate in the performance review process by providing valuable insight and feedback.
  • Handle employment-related matters in accordance with company policies and applicable laws.
  • Assist with payroll duties and maintain employment-related records.
  • Identify and report health and safety concerns or work-related accidents, following company policy.

Benefits

  • Life/Work balance – We prioritize flexibility in work schedules because we believe that balance is essential.
  • Generous product discounts on prAna and Columbia Sportswear brands: Columbia, Mountain Hardwear, and SOREL.
  • Store credit for purchasing product.
  • Medical, dental, and vision coverage available.
  • Participation in 401(K) program.
  • Eligibility to participate in the prAna Retail Quarterly Bonus Plan.
  • Benefits that can protect your family’s financial future and help you save money through our 401k plan plus a generous company match.
  • Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services).
  • In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services.
  • We have extensive wellness benefits, employee discounts and a generous time off program available.

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What This Job Offers

Job Type

Full-time

Career Level

Manager

Education Level

High school or GED

Number of Employees

1,001-5,000 employees

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