Assistant Director, Recruitment and Admissions – School of Business

Duquesne University • Pittsburgh, PA

18d

About The Position

The Assistant Director for Recruitment and Admissions (ADRA) is housed in the School of Business’s Eugene P. Beard Center for Student Success (CSS) and reports to the Senior Director for Recruitment & Admissions. The CSS prioritizes the customer experience by providing a smooth transition from applicant to student to placement. Consequently, as an integral member of the CSS, the ADRA addresses the entire student life cycle, primarily by recruiting new graduate students into our specialized master’s degree and certificate programs, playing a supportive role in supporting MBA and undergraduate program recruitment and working with the School’s admission team to create, organize and implement front-line actions and activities (such as marketing, recruitment and communication strategies) designed to attract high quality applicants to the School. The ADRA also works closely with our student success coaches by providing detailed deposited student data to allow for a seamless transition designed to enhance the customer experience. The ADRA has primary responsibility for effectively maintaining and managing the CRM system to ensure that quantitative and qualitative goals are achieved. As such, the ADRA continually reviews data analytics to make suggestions for improvement.

To fulfill the responsibilities of the position, collaboration is required with key leaders and staff professionals in the School (e.g., Dean, Senior Associate Dean, department chairs, center directors, MARCOM, Corporate Relations & Community Partnerships, student success coaches, faculty, etc.) as well as with other units across campus [EMG], Division of Marketing and Communications [DMC], Center for Global Engagement [CGE] etc.).

The successful candidate will be evaluated based on their ability to meet established goals and through feedback from appropriate constituencies. Work will be reviewed through regularly scheduled meetings, reports, analysis, and observation of results.

Requirements

• A bachelor’s degree in business or closely related field from an accredited institution.
• At least 3 years of successful experience in higher education student recruitment, enrollment management and/or sales/marketing.
• Knowledgeable about recruitment and enrollment principles.
• Possesses a valid driver’s license and passport.
• Ability to think strategically and creativity with respect to the operations and programs of academic advising and student recruiting.
• Experience with customer relations management systems (CRMs) such as Slate or other CRM software.
• Experience utilizing digital and other forms of marketing to support recruitment.
• Can effectively coordinate and implement in-person and virtual recruitment sessions.
• Exceptional interpersonal skills; able to interact effectively with diverse groups of students.
• Ability to establish and maintain effective working relationships with students (current and prospective), faculty, administrators, and others in the University community.
• Excellent oral and written communication skills.
• Excellent customer service and problem-solving skills, ability to think strategically.
• Highly organized and detail-oriented.
• Self-motivated, entrepreneurial, energetic and able to work independently as well as part of a team; accepts responsibility with limited supervision; managers multiple tasks to completion
• Willingness to take ownership of initiatives to modify and improve procedures
• Proficient in information technologies and willing to learn new technologies relevant to the position, including, but not limited to, Microsoft Office applications (Word, Excel & PowerPoint), Slate, Banner and Teams
• Impeccable integrity, commitment to the School’s success and the values of Duquesne.
• Ability to work evenings/weekends with off-site location travel.
• Ability to establish and maintain effective working relationships with the University Community.
• Ability and willingness to contribute actively to the mission of the University and to respect the Spiritan Catholic identity of Duquesne University. The mission is implemented through a commitment to academic excellence, a spirit of service, moral and spiritual values, sensitivity to world concerns, and an ecumenical campus community.

Nice To Haves

• An MBA or a master’s degree in business or a closely related area from an accredited institution
• Experience developing and implementing strategic recruitment plans
• Experience in event planning
• Alumnus/alumna of Duquesne

Responsibilities

• In consultation with the Senior Director for Recruitment & Admissions, Senior Associate Dean, EMG and MARCOM, help develop, articulate, implement, and evaluate a comprehensive strategic enrollment/recruitment plan that addresses program targets, university-wide enrollment goals, and financial planning by employing data analysis, evaluating enrollment trends, and assessing recruitment activities.
• Works with the Senior Director for Recruitment & Admissions and the School’s MARCOM office to develop annual marketing plans and recruitment materials for all programs.
• Collaborates with the Senior Director for Recruitment & Admissions to develop communication plans and one-off communications to move applicants through the enrollment funnel.
• Works with the Director of Corporate Relations & Community Partnerships, Faculty, Advisory Councils, and Center Directors to identify, develop and nurture relationships with partner companies and professional organizations for MS and certificate program recruitment.
• Participates in the planning and implementation of recruitment events such as graduate school fairs, information sessions, webinars, coffee chats, etc. and other School-sponsored admission related events, as well as individual and group meetings with prospective students.
• Attends and participates in the School’s recruiting and internal events, including evening and weekend events.
• Coordinates with the Senior Director for Recruitment & Admissions and EMG to represent the School at external recruitment events, fairs, and meetings.
• Refines purchased prospect data for all graduate business programs with GMAC (GMAT test takers) and ETS (GRE and TOEFL test takers); Map purchased GRE, GMAT, and TOEFL contacts and import into the CRM.
• Maintains engagement and follow-up communications with prospective, accepted and enrolled candidates to increase application completion, drive deposits and prevent melt, respectively at each stage of the enrollment funnel.
• Serves on the admissions committee for master’s programs.
• Reviews graduate student transcripts for appropriate course equivalencies for advanced standing.
• Enters graduate transfer credit into Banner to allow student success coaches to develop plans of study.
• Provides detailed deposited student information to assist success coaches in advising new students.
• Participates in and supports career-related activities, including various networking events, company visits, and career fairs in order to effectively discuss career opportunities with prospective students.
• Manages the Graduate Student Ambassador program, including recruiting student ambassadors, connecting them with opportunities to assist with recruiting efforts, and managing/tracking their efforts.
• Acts as a liaison regarding graduate admission and recruitment activities to EMG, the Center for Global Engagement (CGE), and other University departments and internal offices within the School as needed.
• Works with Senior Director for Recruitment & Admissions and MARCOM to ensure that graduate program webpages are current and achieving desired results.
• Participates in the development of dual degrees and articulation agreements with other schools and institutions.
• Collaborates with the Senior Director for Recruitment & Admissions and EMG to ensure effective and efficient CRM processes and operation.
• Implements communication plans and campaigns in the CRM for all graduate business programs with guidance from the Senior Director for Recruitment & Admissions.
• Designs forms and events in the CRM.
• Serves as point of contact with EMG to ensure the functionality of the CRM.
• Monitor efficiency of procedures; recommend and implement suggestions for improvement.
• Provide detailed deposited student information to assist success coaches in advising new students
• Creates and runs weekly reports for all graduate business programs in the CRM and Cognos; cross reference the data to ensure that the information is correct and current; report information to Senior Director for Admissions and Recruiting.
• Analyzes data to make recommendations about recruitment strategies.
• Monitor analytics of email communications; report performance of messages to Senior Director for Admissions and Recruiting; make suggestions for improvement.
• In collaboration with the Senior Director for Recruitment and Admissions, complete AACSB surveys, rankings and other reports.
• Performs and communicates results of analyses requested by School leadership; provide monthly updates regarding strategies and tracking enrollment quotas to the Senior Director and Senior Associate Dean.
• Back-up the Senior Director for Recruitment &Admissions and the Program Director for Recruitment and Student Success as needed.
• Manages graduate assistantship award offers with respect to budget.
• Communicates financial awards to the School’s Business Office, Office of Financial Aid and Student Accounts.
• Creates Graduate Assistant contracts.
• Participate in Advisory Council meetings as requested.
• Other activities as assigned to accomplish the goals of the CSS and the School.

Benefits

• Generous benefits include paid time off including holidays and vacation, retirement match, and tuition remission for employee and dependents. Details at www.duq.edu/benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Director