Department of Marketing

University of Texas Rio Grande Valley•Edinburg, TX

49d

About The Position

We seek applicants who are dedicated to serving The University of Texas Rio Grande Valley's student body as an Assistant/Associate Professor of Marketing beginning in the 2026-2027 academic year. The successful candidate will teach in the Robert C. Vackar College of Business and Entrepreneurship's undergraduate, master's, and doctoral programs in marketing, conduct scholarly research, and engage in service-related activities. About The University of Texas Rio Grande Valley: The University of Texas Rio Grande Valley (UTRGV) serves the Rio Grande Valley and beyond via an innovative and unique multicultural education dedicated to student access and success. By championing leading research, healthcare, and application of university discoveries, we support sustainable development, community engagement, and well-being. UTRGV is committed to building and sustaining a highly qualified and talented faculty to pursue excellence in teaching, research, and service. Drawing on our unique identity as the leading Hispanic-Serving Institution in a bilingual and bicultural environment, UTRGV promotes student access and success by building from strengths in education and creating a vibrant campus experience. UTRGV is accelerating transformation in the Rio Grande Valley and beyond by driving meaningful advancements in research and creative works, expanding access to high-quality and affordable healthcare, and fostering authentic community engagement and integration. UTRGV is a distributed campus, one university spanning four counties and multiple locations. Our purpose is to be a university for the entire Rio Grande Valley and beyond. Over 90% of the students enrolled at UTRGV identify as Hispanic, making UTRGV one of the top 3 universities with the highest percentage of Hispanic students. For additional information, please visit the UTRGV website. The Department of Marketing, part of the Robert C. Vackar College of Business & Entrepreneurship, is seeking a dynamic and collegial scholar to join our team. With a significant increase in undergraduate marketing majors, the successful launch of our new MS Marketing program in Fall 2025, and an established doctoral program, this is an exciting time to join our department. UTRGV is on a transformative journey with the key strategic goal of achieving R1 status attainable in the near future. In line with this goal, we seek a new colleague with a robust research agenda who will produce high-quality research in marketing that leads to publications in leading journals in our field. Research interests and methodological approaches are open, but many of the faculty in the department focus on issues that are relevant to our bicultural border area, such as cross-cultural marketing, consumer well-being, and services marketing. What We Offer: A collegial and supportive environment. Competitive teaching assignments for productive researchers (as low as three courses per year) Access to a student subject pool, an active Ph.D. program, and a newly launched MS in Marketing program. A vibrant and growing metro area with a population nearing 1 million. Why Choose the Rio Grande Valley: The Edinburg/McAllen metro area was ranked 3rd in the nation for high quality of life by the U.S News & World Report. Our region offers: A comfortable subtropical climate - say goodbye to snow shovels! Easy access to beautiful beaches and outdoor activities. A low cost of living, making it an attractive place to live and work.

Requirements

Ph.D. in Marketing or a closely related field from an accredited institution (ABDs will be considered, but a Ph.D. is required no later than the proposed start date).
Demonstrated potential for high-quality research and effective teaching.
Desire to work collegially with faculty and students from diverse cultural backgrounds.
Current tenured appointment at a comparable institution of higher education.
Demonstrated record of research and teaching excellence.

Responsibilities

teach in the Robert C. Vackar College of Business and Entrepreneurship's undergraduate, master's, and doctoral programs in marketing
conduct scholarly research
engage in service-related activities

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