Assistant Account Executive, Consumer & Brand
About The Position
We are seeking an Assistant Account Executive to join our Consumer & Brand Practice in NYC. This role offers the opportunity to work on an exciting consumer brand account, including entertainment and lifestyle sectors, supporting large-scale activations, media relations, and influencer engagement. The ideal candidate is proactive, detail-oriented, and passionate about blending trends and culture into meaningful PR strategies. You will collaborate with teams to execute campaigns, develop media materials, and build relationships with journalists and influencers.
Requirements
- 0-1 year of PR experience or relevant internships in consumer communications, entertainment, or lifestyle brands.
- Strong writing, editing, and research skills with attention to detail.
- Ability to work effectively in a fast-paced, team-oriented environment and manage multiple projects simultaneously.
- Familiarity with social platforms and how they intersect with media coverage.
- Proficiency in Microsoft Office Suite
- Willingness to travel and work outside standard business hours for event support.
Nice To Haves
- Previous agency experience preferred.
- experience with tools like Cision, MuckRack, Brandwatch is a plus.
Responsibilities
- Conduct media monitoring and prepare daily reports across traditional and social media.
- Develop and maintain media lists, reporter databases, and influencer contacts.
- Draft and distribute press materials including pitch letters, news releases, fact sheets, bios, newsletters, and briefing documents.
- Support media relations efforts by pitching stories and building relationships with reporters and editors.
- Assist in planning and executing media and influencer events, including logistics and on-site support.
- Track and analyze media coverage and campaign performance against KPIs.
- Participate in client meetings, capturing notes and next steps accurately.
- Provide in-office support for press requests, product shipments, and event coordination.
- Stay informed on industry trends and cultural moments to inform creative ideas and strategies.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
