Art Director - Work Group

Wolverine Worldwide • Rockford, MI

2d • Hybrid

About The Position

The Work Group at Wolverine Worldwide includes market-leading brands Wolverine Boots and Apparel, Cat Footwear, Merrell Work and Tactical, Bates, Harley Davidson Footwear, and Hytest. Across the Work Group there are 100+ year old businesses, global and domestic brands, as well as licensed and owned entities. Through building awesome products that blur the line between work and lifestyle, we tap into the collective power of all these brands to deliver our customers amazing stories and the trusted features they demand: comfort, durability, and style. The Art Director creates and ideates artistic direction of our brand storytelling, ensuring the seamless execution of high-quality visual concepts.

Requirements

• Bachelor’s degree or equivalent experience required.
• 5+ years advertising agency experience.
• Proven ability to research and translate design trends into graphic concepts.
• Proficiency in industry-standard design software, including the Adobe Creative Suite, with a strong grasp of typography, layout, and visual communication techniques.
• Excellent communication and presentation skills, with the ability to articulate creative concepts, strategies, and design decisions effectively to both internal and external stakeholders.
• Strong strategic thinking and problem-solving abilities, with a demonstrated ability to translate client briefs into impactful creative campaigns that drive brand awareness and engagement.
• Ability to build strong cross-functional relationships.
• Strong oral and written communication skills.
• Excellent project and time management skills, and attention to detail while simultaneously managing multiple projects.

Responsibilities

• Conceptualize and develop visually engaging ideas, and translate across various media (TV, Digital, Print, Branded Content, Social) ensuring that all deliverables meet the highest standards of quality, creativity, and brand consistency.
• Cultivate and maintain strong relationships with creative team and cross-functional partners, collaborating effectively to execute integrated marketing campaigns.
• Stay up-to-date of industry trends, emerging technologies, and design best practices, integrating new techniques and approaches into our creative processes to maintain a competitive edge in the advertising landscape.
• Present creative concepts and designs internally, and incorporate feedback into the development process to ensure project success.
• Helps to guide the activities of both internal and external creative partners that represents creative excellence.
• Manage multiple projects simultaneously, setting project timelines, allocating resources effectively, and ensuring that all deadlines are met, while maintaining a focus on delivering exceptional creative work.
• Performs duties consistent with the Company’s AAP/EEO goals and policies.
• Performs other duties as required/assigned by manager.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level