Around The Wheel Program Manager
About The Position
Around The Wheel Program Manager We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters. Our Marketing, Sales & Service organization advances the Ford reputation as a visionary vehicle and mobility services company and helps deliver a trusted customer experience. Use your marketing, sales and service expertise to turn data-driven insights into innovative solutions that enhance sales and customer loyalty. Join us and be the eyes, ears and voice of Ford. In this position... The Around The Wheel (ATW) Program Manager is a high-visibility, high-impact role responsible for growing and optimizing Ford’s tire portfolio—an approximately $800M revenue stream that continues to expand. Sitting at the intersection of manufacturer partnership strategy, dealer program execution, and portfolio profitability, this leader drives results by turning supplier and dealer insights into scalable offers, incentives, and in-store activation. In this role, you will serve as Ford’s primary business partner to a network of 16 tire manufacturers. You will shape joint strategies that grow share of business, align on funding and promotional priorities, and ensure programs are simple for dealers to execute and valuable for customers. You will also lead day-to-day governance of AMI, Ford’s program management supplier, setting direction and holding execution accountable to timelines, quality standards, and measurable outcomes. A critical component of success is field enablement. The ATW Marketing Manager leads a national team of 10 Tire Marketing Managers who visit dealerships and work side-by-side with dealer teams on inventory readiness and selling strategies—ensuring ATW priorities are implemented consistently and effectively across the network. This role blends strategic thinking, negotiation, data-driven performance management, and operational discipline to deliver growth, profitability, and an improved dealer experience.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
