Area Manager

Morales Beverage Group (MBG)•West, TX

11d

About The Position

Reporting to the Regional Branch Manager, the Area Manager is responsible for leading and overseeing sales operations within an area. The position involves developing and implementing sales strategies to drive revenue growth and achieve performance targets. The Area Manager will manage and support a team of sales executives and merchandisers, while providing coaching and development to enhance their effectiveness and productivity. Key responsibilities include setting and tracking sales goals, analyzing performance metrics, and ensuring the team meets or exceeds sales objectives. The Area Manager also works to build strong customer relationships, identify market opportunities, and monitor competitive activities to ensure the area’s success. The Area Manager’s leadership and strategic vision will be crucial in driving sales performance and profitability across the area.

Requirements

21 years or older
Knowledge of the industry preferred
Proven track record in achieving sales goals and executing market programs that support corporate initiatives
Strong PC application skills in Microsoft Office Suite
Ability to manage multiple projects effectively and professionally
Strong organizational and project management skills
Excellent communication skills
The ability to interact across teams in a fast-paced environment
Financial understanding and acumen
Must be proactive, resourceful, and efficient
This position requires flexibility, including but not limited to availability to work early mornings, evenings, weekends, or holidays as needed
This position requires attendance at local meetings, local travel and occasional out-of-town travel
Hold a valid and current driver’s license and ensure reliable, insured transportation is maintained
Driving record must be within MVR policy guidelines throughout employment
The policy must include the following minimum coverage: $100,000 for bodily injury, $300,000 for liability, and $50,000 for property damage
Must be able to pass a background and drug screening for hire and randomly throughout employment

Responsibilities

Create and execute the area planning, process and business strategy
Develop and achieve area KPIs
Monitor YTD and MTD progress of the team and individuals
Conduct weekly KPI progress meetings then document in Rippling under Journals
Partner with HR to develop and document PIPs (Performance Improvement Plan) for low performers
Facilitate formal training and development (PPT, Book Review, video, etc.)
Ensure you and those on your team attend and participate in various mandatory company meetings
Be a brand ambassador by communicating brand strategy, standards, and prioritization to area sales executives
Ensure Mexcor standards and guidelines are followed- pricing, programming, expenses, reporting, confidentiality, A/R, logistics and orders
Travel with your team members at least once a month and observe and assist sales executives in the sales process
Oversee chain calls and develop relationships with chains and key accounts
Ensure all accounts in your area have your business card, met you and understand you are the contact person for any issues with a sales executive in your area
Network and identify outside talent for potential opportunities within Mexcor
Serve as backup to other Area Managers and open positions on your team