Area Director of Experiences

The Lodge at Blue Sky•Wanship, UT

About The Position

The Area Director of Experiences is responsible for leading the experiential vision and strategy across 2 iconic properties within the Auberge Collection, The Lodge at Blue Sky and Goldener Hirsch. This role is central to creating transformative guest experiences that not only elevate each property to drive demand for the hotel and support its rate positioning but also deepen brand loyalty, drive ancillary revenue, and reflect the soul of each destination. With a mix of creative ideation, operational execution, and commercial insight, the Area Director serves as both strategic leader and hands-on project driver: guiding annual planning, signature events, partnership activations, and the guest journey. This individual will also provide direct coaching and leadership to property-level experience teams, fostering a best-in-class approach within the Utah properties and the brand.

Requirements

Minimum of 3 years’ experience executing personalized experiences in the hospitality industry including hotels, resorts, restaurants, and wineries.
Proven experience in design and event management in a guest-facing and creative role.
Excellent project management skills and organizational abilities.
Ability to translate ideas into operational programs and to communicate the vision and execution.

Responsibilities

Experience Strategy: Lead, develop, and manage the annual strategy and execution of experiential programming across designated properties to drive the following goals: An annual increase in experience revenue, guest participation in experiences, and NPS
Project lead 2-3 key cross-functional initiatives that differentiate the property further from its compset
Identify opportunities to improve, personalize, and innovate the guest journey using guest feedback and strategic insights.
Elevate experience concepts and guide implementation to ensure brand alignment and operational feasibility.
Budget & Reporting: Create and manage the annual budget providing strategic recommendations to maximize profitability
Secure alignment from Marketing/Operations, assign budget and calculate return on investment for each project.
Track, record, and analyze experience metrics to evaluate their success from a booking and revenue perspective
Provide Monthly/Quarterly/Seasonal Reports to reevaluate experience strategy and make strategic recommendations to the Executive Committee every quarter
Where applicable, handle purchasing and ensure each project stays within budget.
Networking and Brand-Defining Partnerships : Secure new brand-defining partnerships that strategically position the property from its competitors
Establish relationships with new local partners and vendors to initiate and enhance our unique brand story and where applicable with reliable, bookable activities, adventures, and programming.
Improvement: Identify opportunities to further improve, customize, or personalize a guest's experience based on guest feedback and strategic opportunities.
Identify processes, templates, and best practices to further deepen experiences led at the property level and at the Auberge Collection brand
Program Management and Experience Production: Recommend top experiences focused on selling for each season.
Ensure project management of the strategic seasonal programs and partners is happening. This includes creating a project plan and timelines with key operational leaders on property, outlining next steps and tasks needed to execute the experience, managing cross functional and inter-departmental communication, setting the right cadence for meetings, finalizing details, and ensuring we meet our deadlines.
Maintain cooperative relationships and open lines of communication with leaders of operational departments to ensure concept execution of programming and product offerings.
Coaching and Management Manage experience coordinator at each hotel
Determine best practices to elevate this department across the collection through ensuring BSK and GOH have best in class experience teams
Help coach other experience managers throughout the collection
Design : Support the curation of design elements for use in resort spaces and amenity offerings.
Activating programming and signature event spaces in well-designed and intentional ways to create relevant, unprecedented, and memorable guest experiences.