Analyst, Digital Marketing & Measurement - January 2026 Start

Ovative Group•Minneapolis, MN

12d•$60,000

About The Position

The Ovative Group Analyst of Digital Marketing & Measurement is a position that offers the right candidate the opportunity to take on an early stage, leadership role at a fast-growing company that has the highest standards for talent, fun, and client success. The right candidate will be highly analytical, with great critical thinking skills and motivated by driving results for our clients. At the Analyst level, each candidate will be paired with a Digital Marketing & Measurement business area that is aligned with their skillset and interests, where they will perform heavy data analysis and help execute and manage media programs for our clients. The Analyst Experience: Analysts will be assigned to one primary focus area but will be given the opportunity to gain experience across Ovative Group’s practice areas, including Marketing Strategy, Analytics & Activation. Primary focus areas will be determined collectively and d 1- 2 weeks before start date, listed above. We will provide more information on the available teams / focus areas at this time and allow time for preferences to be recorded. Analysts will go-through a robust onboarding bootcamp during their first couple weeks at Ovative to gain a big picture view of our business, history and vision Analysts will meet with senior leaders for both project work and informational interviews

Requirements

Ability to think critically, break down problems, and propose solutions (through academic projects, internships, volunteer, or work experiences).
Strong verbal and written communication skills, with the ability to share ideas effectively in group projects, presentations, or customer-facing interactions.
Consistently produces accurate , thorough, and organized work.
Able to work well with others and manage interactions with peers, instructors, teammates, or external stakeholders in a respectful, professional manner.
Demonstrated ability to take ownership of tasks or projects and complete them with limited supervision.
Examples of leadership, initiative, or ownership in academic, extracurricular, or work settings.
Familiarity with basic tools such as MS Office, Google Workspace, or similar software.

Responsibilities

Actively work towards creating competence in a specific Ovative subject matter ( e.g. media, measurement, strategy).
Hands-on digital media planning, execution, and optimization.
Examples may include: A/b testing Landing page testing recommendations On-page & Off-page optimization Weekly and monthly reporting Budget and goal pacing Creative builds, testing & optimization Audience creation & optimization Promotion support
Heavy data analysis, reporting & insights of digital media performance
Cross-channel campaign planning, strategy, plan documentation, execution and optimization
Execute discrete pieces of analyses using analytical tools ( e.g. Excel, Tableau)
Translate analyses into clearly communicated insights via slides/documents/emails to the client
Manage work independently with initial direction from manager
Regularly speak up, ask questions and express your POV
Seek to understand the client’s business/industry and understand how their work connects to the broader project and client goals
Strive to be the best interaction of the client’s day
Support in the development of client facing solutions and deliverables, including PowerPoint pitches and competitive/landscape audits

Benefits

Culture: Culture matters and we’ve been recognized as a Top Workplace for ten years running because of it. We demand trust and transparency from each other. We believe in doing the hard and complicated work others put off. We’re open in communication and floor plan. We’re flat – our interns sit next to VPs, our analysts work closely with senior leaders, and our CEO interacts with every single person daily. Put together, these elements help foster an environment where smart people can support each other in performing to their highest potential. Ovative is committed to fostering an inclusive environment where everyone can participate and thrive. We do not tolerate discrimination of any kind, including on the basis of race, sexual orientation, gender identity, or gender expression. Our policies reflect this commitment—for example, our medical leave benefits are inclusive of same-sex partners, ensuring equitable care and support for all families.
Compensation and Insurance: We strive to hire and retain the best talent. Paying fair, competitive compensation, with a large bonus incentive, and phenomenal health insurance is an important part of this mix. We’re rewarded fairly and when the company performs well, we all benefit.
Tangible amenities we enjoy: Access to all office spaces in MSP, NYC, and CHI Frequent, paid travel to our Minneapolis headquarters for company events, team events, and in-person collaboration with teams Flexible paid vacation policy 401k match program Top-notch health insurance options, inclusive of same sex partners Family formation benefits including reimbursement options for fertility, pregnancy, and parenting needs Monthly stipend for your mobile phone and data plan Sabbatical program Charitable giving via our time and a financial match program Shenanigan’s Day

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