Analyst/Associate, Global Marketing & Digital Wealth Content Team, Social Media Operations Manager

BlackRock • New York, NY

5d • $100,000 - $130,000 • Hybrid

About The Position

The Team: The Global Marketing & Digital Wealth organization at BlackRock is a forward-looking, globally connected team at the center of the firm’s most high-impact priorities. We are architects of growth, working across functions and markets to unlock opportunities and accelerate outcomes for the business. In collaboration with both internal and external partners, we design the conditions for success—delivering next-generation campaigns, brand platforms, communications, training, and client experiences. Our work is powered by world-class centers of excellence spanning content strategy, research & analytics, and digital platforms & experiences. The candidate will be responsible for social media execution for BlackRock’s social media channels, as well as supporting the social media operational remit for Global Marketing. This individual will partner with content creators from across business units (including BlackRock Investment Institute, Corporate Communications, Alpha Marketing, Employer Brand etc), supporting the regions to post social media content on corporate channels. This will involve working in close partnership with Legal and Compliance and Corporate Affairs to obtain the necessary approvals. In addition, this individual will help to manage Global Social Media operations by contributing to the maintenance of the Global Social Media Policies and guidelines for the firm and will help support operational governance procedures, including onboarding and offboarding of accounts and backend platform and vendor management. Role and Impact: A successful candidate is detail-oriented, highly organized, an effective communicator and can thrive in a fast-paced environment. They should have expertise in executing a social media strategy, the technical knowledge of social media platforms as well as an understanding of the highly regulated environment in which we operate. They will be able to effectively assist and/or lead on multiple projects at once and can seamlessly manage many stakeholders.

Requirements

• Digital native with robust knowledge of social media and emerging content platforms
• Flawless written and verbal communication skills
• Exceptional attention to detail and strong organizational skills
• Experience using social management tools (e.g., Sprinklr, Brandwatch) for publishing, reporting and listening
• Bachelor’s degree required
• 2-4 years of experience in content creation, channel management, social and/or digital marketing

Nice To Haves

• Agency experience or experience managing agencies in-house is a plus
• B2B or financial services experience is a plus.

Responsibilities

• Operational excellence: Manage the operational requirements for social media, including vendor management, password management and security, recordkeeping, governance procedures and more.
• Partner across Global Marketing into all major company-wide initiatives and ensure all communications strategies are digitally integrated and align with Corporate Communications to be mindful of reputational issues
• Execute on social strategy by channel in close collaboration with commercial campaigns and initiatives and product pushes
• Report on organic content performance with actionable insights on an ongoing basis
• Work closely with Legal & Compliance team to obtain content approvals and ensure social media practices adhere to regulatory requirements
• Maintain Social Media policies and guidelines

Benefits

• employees are eligible for an annual discretionary bonus, and benefits including healthcare, leave benefits, and retirement benefits
• strong retirement plan
• tuition reimbursement
• comprehensive healthcare
• support for working parents
• Flexible Time Off (FTO)

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 5,001-10,000 employees