Analyst, Analytics
About The Position
Analysts are a core part of our team, turning complex data into clear, actionable insights that drive smarter decisions for our clients. You'll work with analytics teammates, engineers, strategists, and media planners to dig into performance data, connect the dots, and craft compelling stories that bring results to life. This entry-level position supports a major sporting goods retailer. You'll analyze campaign performance across a wide range of media-from streaming and social to ice rinks and even blimps-helping our teams optimize media and maximize impact. We're looking for someone with sharp analytical skills, curiosity, and a desire to grow. Our analysts are more than number crunchers-they're detectives driven to uncover the "why" behind every trend, and eager to build the skills to thrive in today's fast-moving media landscape.
Requirements
- Bachelor's degree in quantitative, marketing, or communications-related field (e.g., Statistics, Economics, Marketing, Business, Data Science, etc.)
- 1+ year experience working with data sets using Excel and SQL in an academic, internship or professional capacity.
- Intermediate to advanced Excel and SQL skills required (pivot tables, IF statements, joins and lookups, etc.)
- Proficiency visualizing data in Microsoft Excel and PowerPoint.
- Strong attention to detail with the ability to QA others' work as well as your own.
Nice To Haves
- Experience with media metrics or marketing data sources via coursework, internships, or entry-level roles is a plus.
- Familiarity with BI/dashboard tools like Tableau, Power BI, or Google Data Studio strongly preferred.
- Exposure to Google Analytics, Adobe Analytics, Meta Ads Manager or similar platforms is helpful but not required.
Responsibilities
- Analyze media performance across multiple channels and identify actionable insights.
- Calculate and compare KPIs using dashboards, Excel and other tools to support business reporting.
- Write basic SQL queries to extract data from internal databases.
- Produce campaign performance updates, hindsight reports and ad-hoc analysis.
- Summarize key findings and trends through clear and concise reports and presentations.
- Collaborate with internal teams to identify performance drivers and inform recommendations.
Benefits
- Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
- Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Industry
Professional, Scientific, and Technical Services
Number of Employees
5,001-10,000 employees
