Americas Senior Field Marketing Manager

Kadence • Salt Lake City, UT

3d

About The Position

Kadence is on a hypergrowth path, building the category-defining workplace operations platform of the future. We’re hiring an Americas Senior Field Marketing Manager to drive upper mid-market/enterprise pipeline through high-impact regional programs, strategic event investments, and targeted ABM. You’ll build scalable field plays (events, roadshows, exec programs), collaborate with internal partners, and operate with a clear scoreboard: pipeline, revenue influence, and event-led growth.

Requirements

• 5–8+ years in B2B SaaS field marketing, channel/partner marketing, or integrated marketing, with clear ownership of pipeline-driving programs.
• Proven success marketing to US/Global upper mid-market/enterprise buyers (multi-stakeholder deals, longer cycles, executive audiences).
• Strong field fundamentals: event strategy & execution, regional planning, vendor management, budget ownership, and post-event conversion workflows.
• Metrics-first operator: can define what success looks like, measure it, and iterate fast based on results and ROI.
• Strong cross-functional collaborator able to align and collaborate remotely across Sales, Demand Gen, Product Marketing, CX, and Leadership without heavy process.
• Comfort working across common GTM tools (e.g., HubSpot/CRM, LinkedIn, webinar/event platforms) and building reliable workflows with marketing ops support.

Nice To Haves

• Experience in workplace tech (space/desk/room booking, workplace ops, IT/CRE/Facilities/HR tech) or adjacent enterprise SaaS.
• Familiarity with creating and/or collaborating with Product Marketing sales-ready enablement for field motions (talk tracks, follow-up sequences, event-specific battlecards, exec briefing materials, and customer case studies).
• Experience collaborating with PR/Comms and content/social teams to amplify field moments and partner announcements.
• Location in a major metro near a regional and/or regional airport with willingness to travel across the Americas as needed for key events, partner engagements, and strategic account programs.

Responsibilities

• Build and run Americas field programs, primarily in the US/Canada at this time, that drive brand presence, engagement, and measurable pipeline—executing everything from strategic events and trade shows to regional activations and webinars.
• Own the Americas field marketing “scoreboard”: sourced and influenced pipeline, target-account engagement, conversion rates, and ROI—then optimize the playbook based on performance.
• Partner tightly with Sales (AEs/SDRs) and Leadership to plan territory coverage, align on ICP/target accounts, and build integrated field plans that map to revenue goals.
• Run account-based field plays for priority segments and strategic accounts (1:1 and 1:many), coordinating with Sales and Product Marketing to ensure messaging and offers align with upper mid-market/enterprise buyers.
• Collaborate cross-functionally across Marketing, Product, and CX to ensure field and partner programs reflect real customer insights and reinforce adoption/expansion narratives.
• Operationalize clean execution: timelines, vendors, budgets, partner coordination, and post-program follow-up, ensuring Sales enablement and closed-loop measurement are built in, not bolted on.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees