Allocation Lead

GymsharkNew York, NY
11hHybrid

About The Position

We’re hiring an Allocation Lead to lead allocation and replenishment strategy across assigned categories, playing a key role in driving full-price sales, availability, and inventory efficiency across our retail channel. In this role, you’ll move beyond execution into ownership, shaping allocation strategy, influencing in-season trade decisions, and acting as a trusted partner to Planning, Merchandising, Retail Operations, and Supply Chain. You’ll balance data-led decision making with commercial judgement to ensure inventory is positioned to meet customer demand while supporting Gymshark’s global growth ambitions.

Requirements

  • Proven experience in allocation and replenishment within retail or omni-channel at a senior level.
  • Strong commercial acumen with the ability to influence trade decisions.
  • Advanced analytical skills with confidence working with large, complex datasets.
  • Clear, confident communication with the ability to challenge and align stakeholders.
  • Strong prioritization skills in a fast-paced, high-volume environment.
  • Advanced Excel skills and strong aptitude for learning new systems.

Nice To Haves

  • Experience owning allocation strategy for multiple categories or regions.
  • Exposure to system implementation or tooling evolution.
  • Experience coaching or mentoring junior team members.
  • A passion for the gym and living an active lifestyle—because understanding the product starts with living it.

Responsibilities

  • Own allocation and replenishment strategy for your categories, from launch through end of life.
  • Lead initial allocation decisions by department, class, style, colour, and size across all retail locations.
  • Define and apply store grading, size curves, and replenishment logic to maximise productivity and availability.
  • Proactively manage inventory risk through inter-store transfers, intake phasing, and replenishment exits.
  • Lead allocation strategy for new store openings, expansions, and key commercial moments.
  • Owning weekly trade reviews for your categories, providing clear insights, risks, and recommended actions.
  • Partnering with Planning on forecast re-phasing, inventory positioning, and OTB conversations.
  • Identifying missed demand and over-exposure early and driving corrective action.
  • Ensuring sustained availability of core and replenishment styles in line with sales trends.
  • Influencing markdown, promotional, and lifecycle decisions to protect margin and stock health.
  • Act as a subject matter expert on allocation tools, data, and reporting.
  • Ensure accuracy and integrity of allocation inputs across stock, sales, and store attributes.
  • Drive continuous improvement of allocation processes, tools, and ways of working.
  • Support testing, implementation, and adoption of new allocation and planning systems.
  • Coach and support junior allocators, sharing best practice and raising overall team capability.

Benefits

  • Comprehensive Medical, Dental & Vision plans
  • Performance-based Bonus opportunity
  • Competitive PTO
  • Contributory 401(k)
  • Gymshark Employee Discount & long service awards
  • Funded multi-site fitness membership
  • Enhanced Family Leave plans
  • STD & LTD plans

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

501-1,000 employees

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