AI Enablement Consultant

Huk Gear•Charleston, SC

12h

About The Position

The AI Enablement Consultant is responsible for identifying, implementing, and enabling best-in-class artificial intelligence tools and workflows across the organization, with a specific focus on the apparel and consumer products lifecycle. This role acts as a bridge between creative, product, marketing, operations, and legal/compliance considerations — ensuring that AI is used effectively, ethically, and in alignment with company goals. The role will evaluate and implement AI solutions, train and coach staff on appropriate use, establish internal best practices, and partner with legal and leadership to ensure responsible adoption. A key early initiative for this role will be the implementation of AI-driven creative workflows (including mock apparel imagery and catalog visuals) to reduce reliance on physical samples and photoshoots while maintaining brand quality and integrity.

Requirements

Strong expertise in AI tools, platforms, and workflows, particularly as applied to creative, product, or consumer-facing industries.
Experience implementing AI solutions in a business or production environment (not just experimentation).
Understanding of AI-related risks, including data privacy, intellectual property, bias, and regulatory considerations.
Strong facilitation, training, and communication skills — ability to coach non-technical teams.
Ability to work cross-functionally and influence without direct authority.

Nice To Haves

Experience in the apparel, fashion, retail, or consumer products industry.
Familiarity with AI-driven image generation, 3D modeling, or product visualization tools.
Experience developing internal governance frameworks, policies, or best practices.
Consulting or change-management experience.

Responsibilities

AI Strategy & Implementation
Identify, evaluate, and recommend AI tools relevant to the apparel and consumer products industry (design, merchandising, marketing, operations, forecasting, etc.).
Design and implement AI workflows that improve speed, cost efficiency, and quality of outputs across teams.
Lead pilot programs and proof-of-concepts to test new AI capabilities before broader rollout.
Stay current on emerging AI tools, industry best practices, and evolving regulations.
Creative & Product Enablement
Implement AI-powered solutions for creating mock apparel images, product visualizations, and marketing assets to reduce the need for physical samples and photoshoots.
Partner with creative, marketing, and product teams to ensure AI-generated outputs meet brand, quality, and aesthetic standards.
Establish guidelines for when AI-generated assets are appropriate versus when traditional methods are required.
Training, Coaching & Change Management
Develop and deliver training sessions, documentation, and best-practice guides on how and when to use AI tools.
Coach team members on effective prompt design, tool selection, workflow integration, and responsible usage.
Serve as an internal advisor and point of contact for AI-related questions.
Governance, Risk & Legal Awareness
Partner with legal, HR, and leadership to establish internal policies around acceptable AI use, data privacy, intellectual property, and risk.
Advise teams on appropriate use cases and limitations of AI, escalating legal or compliance concerns to appropriate stakeholders.
Help the company stay aligned with evolving legal and ethical standards related to AI (without serving as legal counsel).
Stakeholder Collaboration
Work cross-functionally with Product, Marketing, Creative, Operations, IT, Legal, and Leadership.
Translate technical capabilities into practical business outcomes.
Ensure AI initiatives support strategic priorities and brand integrity.