Aftermarket Global Marketing and Strategy Lead
About The Position
The Marketing Manager is responsible for developing marketing strategies and working cross-functionally with product, sales, and marketing to drive brand awareness and increase sales. This individual is responsible for developing and executing promotional and marketing campaigns across a variety of media types and outlets. Additionally the role will be responsible for analyzing marketing and industry research to drive new marketing efforts and strategy. General Responsibilities • Support marketing strategy including creating and implementing strategies and plans for products and programs • Analyze and optimize marketing campaign performance • Collaborate with marketing teams to execute roadmap and align go-to-market strategy and initiatives with broader enterprise activities • Ensure accuracy of marketing materials • Communicate all channel initiatives to necessary departments, both internal and external, to ensure visibility to channel goals & objectives • Ensure successful and timely project completion through effective communication and project management • Able to meet deadlines and work through challenges of timelines in the process • Editing and proofreading online communications, direct mail, product literature, and internal and external communication pieces • Maintain an innovative approach to all campaigns, continuing to stay up-to-date on industry trends • Design and develop marketing plans and manage all communication with internal and external sources • Monitor customer research activities and interpret all data for developing marketing strategies • Analyze all market condition and forecast all future trends and prepare accurate various order documents • Perform research related strategies and develop appropriate all related marketing plans
Requirements
- A university degree required (i.e. Bachelors degree) or equivalent relevant work experience.
- Must be a team player able to work in a fast-paced environment with demonstrated ability to handle multiple competing tasks and demands
- Strong communication skills; oral, written and presentation
- Strong organization, planning and time management skills to achieve results
- Strong personal and professional ethical values and integrity
- Holds self-accountable to achieving goals and standards
- Proficient in Microsoft Office programs (Outlook, Word, PowerPoint, and Excel)
- Strong interpersonal & collaboration skills to work effectively with all levels of the organization including suppliers and/or external customers
Responsibilities
- Support marketing strategy including creating and implementing strategies and plans for products and programs
- Analyze and optimize marketing campaign performance
- Collaborate with marketing teams to execute roadmap and align go-to-market strategy and initiatives with broader enterprise activities
- Ensure accuracy of marketing materials
- Communicate all channel initiatives to necessary departments, both internal and external, to ensure visibility to channel goals & objectives
- Ensure successful and timely project completion through effective communication and project management
- Able to meet deadlines and work through challenges of timelines in the process
- Editing and proofreading online communications, direct mail, product literature, and internal and external communication pieces
- Maintain an innovative approach to all campaigns, continuing to stay up-to-date on industry trends
- Design and develop marketing plans and manage all communication with internal and external sources
- Monitor customer research activities and interpret all data for developing marketing strategies
- Analyze all market condition and forecast all future trends and prepare accurate various order documents
- Perform research related strategies and develop appropriate all related marketing plans
Benefits
- Sensata offers competitive medical, dental, vision, life and disability insurance plans, along with education reimbursement, wellness programs, a 401(k) retirement plan with Company matching, and a variety of paid time off, such as vacation or flex-time, sick, bereavement, and parental leave.
- Certain positions are also eligible for short-term incentive and long-term incentive programs.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
5,001-10,000 employees
