Advancement and Annual Fundraising Specialist

Heidelberg University•Tiffin, OH

41d

About The Position

Develop and implement strategies to ensure the success and growth of a $1M+ comprehensive annual giving program as an integral component of Heidelberg University’s overall institutional advancement program. This includes outreach efforts to alumni and friends, trustees, faculty, staff, parents, current students, corporations, and businesses. This position will coordinate all annual giving tasks in collaboration with the Director of Advancement and Strategic Fundraising, including: Developing marketing strategies; making personal visits; supporting fundraising planning efforts; working with volunteers and students; evaluating solicitation outcomes; and researching tactics.

Requirements

Bachelor’s degree
Two (2) to three (3) years of related experience in a college or university development operation or sales in another field
Understanding of sales.
Must demonstrate analytical and strategic thinking abilities.
Creative thinker and problem solver.
Outstanding oral and written communication skills.
Strong interpersonal skills.
Exceptional motivation and creativity.
Ability to manage several projects simultaneously.
Ability to relate to diverse cross-sections of individuals.
Ability to work independently and with a team.
Ability to travel as needed or required, work evenings and weekends as needed.

Responsibilities

Represents Heidelberg University in the successful preparation, coordination, execution, and evaluation of the annual giving program.
Identifies, cultivates, solicits, and stewards alumni, parents, and friends of the University in support of the annual fund through direct mail solicitations, e-mail solicitations, social media, crowdfunding, telephone contact, and management of a small portfolio of prospects to achieve annual goals.
Develops new segmentation and marketing strategies to increase donor count and dollars raised.
Leads and achieves a successful annual Day of Giving campaign.
Partners with Athletics to execute the Berg Days of Summer fundraising campaign.
Manages the annual #GivingTuesday Campaign for special initiatives each November by partnering with selected campus offices.
Manages the Phonathon Engagement Center efforts by hiring, training, coaching, and motivating student employees, including student managers.
Oversees and enforces the Campus Fundraising Policy by approving or denying fundraising requests made by students, faculty, and staff. Review the policy on an annual basis to make sure it remains relevant and appropriate.
Enhances student philanthropy education and student fundraising efforts with special focus given to the senior class gift. Creatively expand outreach to undergraduates and recent graduates on the importance of philanthropic engagement.
Engages with designated reunion classes annually to support Alumni Weekend reunion activities and fundraising results.
Provides weekly reporting and benchmarking, including analysis of giving information and research into peer institutions to examine and track the success of our plan. Compile and evaluate the outcome of all solicitations with data from previous years.
Utilizes systems and software (Ellucian Banner, Argos, and Crescendo) to track and cultivate donors and prospects as well as generate mailing lists.
Other responsibilities as assigned by the Director of Advancement and Strategic Fundraising.