Admissions Advisor

Universities of Wisconsin•Oshkosh, WI

About The Position

The Admissions Counselor at the University of Wisconsin Oshkosh plays a pivotal role in undergraduate recruitment. This position is responsible for executing strategic outreach initiatives designed to attract, engage, and enroll a talented student body that reflects the breadth of perspectives, experiences, and backgrounds found across Wisconsin and beyond. Counselors are expected to actively foster access and opportunity for all students, including those from historically underserved or underrepresented communities. The counselor will build relationships with prospective students and their families, represent UW Oshkosh at events on and off campus, and support institutional enrollment goals through personalized counseling, data-informed outreach, and collaborative planning. This position involves extensive travel during the fall semester, including overnight and occasional weekend commitments, as it represents the university across Wisconsin and beyond. Spring travel is also required, though to a lesser extent, and supports continued engagement and yield efforts. While this position follows standard operating hours for much of the year, peak periods can bring volumes of higher activity and increased workload. At times, this may require working outside normal horus to support that increased volume and ensure continued excellence.

Requirements

Bachelor’s degree.
Demonstrates effective and strong communication, experience wtihin public speaking, and strong interpersonal skills.
Proficiency in Microsoft Office and comfort with CRM and data systems.
Demonstrated cultural competency and a commitment to fostering access, inclusion, and student success across a broad range of backgrounds and experiences.
Must have a valid driver’s license for at least two years, willingness to travel (including overnights and weekends) and the ability to become a university authorized driver at the time of appointment.
Access to reliable internet for occasional remote work.

Nice To Haves

Proficiency in a second language (Spanish preferred).
Master’s degree in higher education, student affairs, or a related field.
Demonstrated experience in college admissions, advising, or student recruitment.
Proven familiarity with Salesforce, Enrollment IQ, or comparable systems.
Demonstrated knowledge of the UW System and the educational landscape of Wisconsin.

Responsibilities

Recruitment & Outreach Engages in extensive outreach and recruitment events, representing the university to prospective students.
Manage and implement recruitment strategies within an assigned geographic territory.
Represent UW Oshkosh at high schools, community colleges, college fairs, and other outreach events.
Lead on-campus and virtual information sessions, open houses, and workshops.
Cultivate strong relationships with school counselors, community leaders, and influencers.
Serve as the primary contact for students and families from your territory.
Event Planning & Communications Identifies opportunities for and develops admissions and outreach events.
Assist in planning and executing recruitment and yield events, both in-person and virtual.
Contribute to marketing efforts through social media and other digital platforms to engage prospective students.
Admissions Counseling & Application Review Counsels prospective and admitted students on educational planning and career opportunities.
Advise prospective students and families on admissions policies, academic offerings, financial aid, and student life.
Evaluate freshman and transfer applications through holistic review.
Provide guidance on transfer credit, residency, and re-admission processes.
Respond to inquiries promptly via phone, email, and virtual platforms.
Professional Engagement & Office Support Participate in ongoing professional development and training.
Serve on departmental and university committees, as assigned.
Maintain accurate records and contribute to continuous improvement in admissions operations.
May supervise staff and/or lead a program area.
Data & Territory Management Creates targeted communication plans and materials based on established goals.
Utilize Salesforce Dashboards and Enrollment IQ to manage and analyze territory data.
Track engagement trends to optimize outreach and recruitment strategies.
Audit and maintain student records; assess recruitment effectiveness based on established goals.
Use data to personalize communication and outreach to priority student groups.