Account Supervisor, Affiliate Marketing

Viral Nation Inc.

About The Position

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started. While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar! This position plays a pivotal role in the day-to-day management of client programs and TikTok Shop execution across an enterprise beauty and home portfolio. Passionate about creative influencer strategies and knowledgeable about both paid and earned engagement across tiers of influencer, this role is expected to drive client programming from start to finish. This includes detailed tactical timelines and plans, managing day-to-day campaign delegation for Account Operations staff and cross-functional teams as well as exuding an analytical approach to measuring success.

Requirements

At least five (5) years of experience in a client-facing digital, social, affiliate or influencer role
Must have hands-on experience launching and managing TikTok Shop affiliate programs.
Deep experience with influencer engagement across paid and earned, different tiers and segments
Strong understanding of influencers and social media landscape
Experience in creating social media content and driving measurement efforts for social, digital or influencer program including calculating benchmarks, engagement rates, synthesizing data
Highly organized, with experience managing multiple clients simultaneously
Experience working specifically with influencers on new and/or emerging platforms (TikTok, Twitch etc)
Additional social/digital experience in content creation, social strategy or paid media

Responsibilities

Help lead strategy across multiple influencer campaigns from one-off executions to long-term, relationship-based programs.
Serve as the primary owner of TikTok Shop strategy and execution, partnering cross-functionally to drive measurable commerce outcomes.
Translate client business objectives into scalable TikTok Shop programs that deliver against aggressive revenue targets.
Demonstrate creativity and conceptual thinking on client programs and projects.
Work closely in integrated teams to ensure seamless coordination between activities (i.e. paid amplification, public relations programs and creative campaigns, social etc)
Work with influencers to create engaging, authentic content on behalf of brands
Effectively work within account budget parameters. Demonstrate a solid understanding of budget parameters and ability to handle day-to-day budget
Maintain strong relationships with brands across a variety of verticals
Lead and support the building of client presentations
Day-to-day client leader, with oversight from account director and senior management
Manage team development and growth to meet the demands and expectations of clients
Oversee your teams influencer marketing campaigns through VN’s proprietary platform