Specialist, Affiliate Marketing

The Home DepotAtlanta, GA
1d

About The Position

With a career at The Home Depot, you can be yourself and also be part of something bigger. Position Purpose: The Media Specialist coordinates and supports implementation of Affiliate campaigns and tactics including supporting the execution, optimization and reporting components of those campaigns. Responsibilities include implementation of campaign objectives, strategies and tactics, including monitoring of campaigns and providing reporting to support the AMM in driving and showcasing success.

Requirements

  • Must be eighteen years of age or older.
  • Must be legally permitted to work in the United States.
  • The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
  • 1

Nice To Haves

  • Previous experience working with large established digital properties and platforms (Affiliate publishers, Impact Radius, CJ, etc.) and experience with newer or niche properties a major plus
  • 1+ years of experience actively managing and implementing large Affiliate budgets at an agency and/or large retailer
  • Previous experience with retail websites and analytics
  • Solid understanding of technical pieces of digital marketing such as website analytics, audiences, data feeds, tracking codes, etc.
  • Presentation, data analytics, and writing skills

Responsibilities

  • Campaign Management - Manage some components of digital media campaigns directly, including bidding, targeting, ad creation, analysis and reporting, etc. Support test & learn agendas
  • Paid Media Management - Support omni-channel paid media planning, buying and reporting for all programs and campaigns
  • Stakeholder Management - Organizational Alignment/Relationships; Build relationships with key internal and external stakeholders, including media and platform partners, agencies, etc. Document an utilize best practices
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