Account Executive

EquativNew York City, NY
$160,000 - $180,000

About The Position

Based in NYC, the Demand Partnerships team in North America is made up of energetic and results-driven individuals that bring our media services and ad tech products to the market each day - working with clients across agencies, in-house brand teams, and platform partners. Our media services / products include but are not limited to: our Video Everywhere Marketplace and SSP - running managed service campaigns and custom PMPs across CTV & OTT, online video, YouTube, digital display, custom engagement units, native ads, contextual / performance data targeting, and more. Equativ , a leading independent ad platform, brings scale and simplicity to digital advertising. Following its recent merger with Sharethrough and the acquisition of Kamino Retail , advertisers, media owners, and technology partners rely on Equativ’s advanced SSP, curation, and retail media services and technology to achieve maximum business outcomes. With a focus on privacy-first programmatic video, CTV, and data-driven solutions, Equativ enables clients to activate across the digital ecosystem while protecting consumer privacy. The company’s global expertise is also backed by a team of over 750 employees across 19 countries. As a proud recipient of the HappyIndex@Work label, Equativ is committed to providing a dynamic, flexible workplace where employees thrive, grow, and excel in both their professional and personal lives. Come and lead the charge with us in building a transparent ecosystem based on quality!

Requirements

  • 2+ years’ experience in digital media sales or a client-facing lead role, including time at a media company, mobile platform, SSP, DSP, agency trading unit or ad network.
  • BS/BA Degree or equivalent work / military experience.
  • Sales orientated, focused on identifying new business opportunities using knowledge and credibility to change customer behavior and increase revenue.
  • Excellent communication skills, both written and verbal.

Responsibilities

  • Research and identify key agency and advertiser direct media buying account leads with high revenue growth potential.
  • Build strong relationships with buyers through regular meetings, calls, provision of inventory reports and buying recommendations connected to strategic initiatives based on market and client research.
  • Develop year-over-year account growth strategies for current clients and new business.
  • Evangelize / grow awareness for Smart within the marketplace – connected to our ad inventory offer and reputation for overall excellence.
  • Drive the entire sales funnel including lead generation, meetings, RFP, negotiating and closing.
  • Liaise with our marketing and account management teams to build custom ad packages for our premium programmatic offerings.
  • Develop an expert understanding of the programmatic marketplace.
  • Provide management with essential business reporting, using appropriate tools such as our CRM, Salesforce.
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