Account Executive

USA Today Co • Erie, PA

1d • Remote

About The Position

LocaliQ | USA TODAY NETWORK is seeking an Account Executive to build relationships with local businesses and assist them with their advertising and digital marketing plans. This is a virtual role with some travel within the assigned region. The company is a leading digital marketing firm and the largest local media company in the U.S., offering a robust support infrastructure, including an internal digital agency, data and insights tools, and opportunities for career growth. Account Executives partner with clients to deliver a wide range of solutions, such as website development, SEO, local listings, reputation management, social media, search engine marketing, display, video, and mobile advertising, brand content solutions, lead management tools, reporting, and emerging technologies like Virtual and Augmented Reality.

Requirements

• 1+ years of experience in high acquisition, consultative B2B Sales role
• College degree or acceptable equivalent of education and work experience
• A problem solver who thrives on challenges and can simplify complex issues
• Possesses a competitive nature and a collaborative team spirit
• Excellent communication and presentation skills
• Proficient in MS Office Suite, including Excel, Word, PowerPoint, and Outlook
• Valid driver's license
• Reliable transportation
• Minimum liability insurance as required by law

Nice To Haves

• Proficiency in Digital Marketing (Google AdWords, Analytics certifications are preferred but not required)

Responsibilities

• Be equipped with the region’s best marketing services and solutions, empowering you to deliver unparalleled results to your customers
• Develop partnerships with large local businesses and assist them in reaching their goals through integrated marketing plans and comprehensive media solutions
• Identify customer needs to develop and execute account plans and custom client solutions that differentiate USA TODAY NETWORK from competitors
• Help businesses maximize their online presence with a custom approach to digital marketing
• Leverage multiple USA TODAY NETWORK resources and partners to develop optimal client solutions across our suite of products, with an emphasis on digital
• Pursue and close new business and revenue streams
• Retain, manage, and grow clients in the ever-changing digital landscape
• Work within a team to manage the client relationship and retain and build account revenue
• Identify and understand market potential, develop and execute sales strategies across multiple platforms, including digital, mobile, targeted niche publications, promotions and the core newspaper
• Articulate and present our suite of products to business decision makers
• Communicate with customers proactively via phone, video conference tools (i.e., MS Team or Zoom), email and in-person
• Conduct face-to-face customer meetings, presentations, proposals and demonstrations
• Manage a specified sales pipeline and develop a strategy for long-term sustained success
• Conduct client check-ins, upsell/cross-sell accounts, and address client market share concerns
• Utilize CRM (Salesforce) effectively and efficiently recording all sales activity

Benefits

• Uncapped Earnings Potential
• Unparalleled digital and marketing training for continuous learning
• Intensive 4-week onboarding for new hires
• Outstanding Benefit options including: Comprehensive Health, Dental, Vision, HSA, FSA, Life Insurance, Pet Insurance, 401K and more
• Generous MTO Time off package including Company Paid Holidays
• Energized and passionate team with a fun and flexible workplace

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level