Account Executive I

CONA ServicesDallas, TX
12d

About The Position

Responsible for identifying opportunities within Large Food Service On Premise customers or channels. Territories typically are expanded beyond a local base to include more than one Distribution Center and sometimes Market Units.  Maximize profitable sales opportunities by thoroughly understanding the complexities of the customer or channel's business and building enduring relationships based on trust and integrity with that customer's senior management team.  Develop and successfully sell customer plans that include multi-year complex contracts, annual CMA's, strategic and tactical pricing plans and promotional plans that align with and support the customer's and the Coca-Cola systems business objectives and strategies.

Requirements

  • Bachelor's degree or equivalent experience with a high school diploma required
  • 3-5 years in consumer goods industry
  • Minimum of 3 years in sales/marketing and major account management
  • Experience working with our Economic Analysis (EA) model or similar financial model
  • Experience working with multi-year Contracts
  • Experience working with Neilsen and other syndicated data
  • Experience in developing successful annual business plans and price/package for retail customers
  • Strong analytical, verbal and written communications skills are a must
  • Established negotiating skills
  • Above average computer skills

Nice To Haves

  • Bachelor's degree preferred
  • Experience as a People Leader preferred
  • Five years in the Coca-Cola system preferred
  • Working knowledge of CTM/CMA/channel pricing systems preferred
  • Experience using UFP and KAEPs preferred

Responsibilities

  • Develops a customized multi -year business plan/ contract, addressing the critical needs of the customer or channel while delivering Coke system budgeted profit and volume
  • Collaboratively develop with customer a strategic plan (price/package) that generates desired results for both the customer and Coke system
  • Conduct post promotional analysis measuring the success levels of promotions making any necessary changes
  • Communicate weekly with sales management discussing promotional plans, account opportunities and establishing revenue, profit and volume goals
  • Sell-in and implement promotional strategies for the introduction of new brands and packages
  • Attend trade shows and host customer events that help align ourselves better with the customer
  • Work with other bottler ownership groups as required based on territory and customer
  • Work with Category Management to gain key market and customer insights
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