Account Director, Earned Media Strategy
About The Position
The Weber Shandwick team is seeking an Account Director, Earned Media Strategy with exceptional earned strategy and media relations prowess to support Brand (range of CPG, Retail, Consumer Health and Food & Beverage) clients. The ideal candidate loves the thrill of the pitch, building relationships with media, and constantly immersing yourself in pop culture/trends. As a Director, you will have the opportunity to work on various top tier brands in various consumer categories. About you: Are you someone who knows the modern media landscape and has a unique experience telling stories that help brands earn their place in culture? We are looking for a highly collaborative, original thinker who is endlessly curious about the intersections of culture, earned media, influencer and social. We want someone who can frame a problem, develop succinct insights, and explain what it all means in a compelling story. Come grow your career as part of our leading community of earned media strategists.
Requirements
- 6-8 years of experience.
- Experience leading projects from start to finish, working with integrated teams across various disciplines.
- Earned strategy and media relations experience
- Bachelor's degree
Responsibilities
- Possesses superlative AP Style writing skills
- Builds and maintains excellent relationships with media
- Understands industry landscape/issues that may directly and indirectly impact a client
- Endlessly curious about our client’s business and their competitors
- CPG, Retail, Lifestyle, Consumer Health, F&B knowledge and curiosity
- Proactively and reactively crafts and tells compelling stories on behalf of clients
- Leads the development of and is responsible for the execution of earned and integrated media programs
- Develops strategies/plans and writes media materials
- Brings a client-focused attitude that results in work being performed to the highest quality standards
- Counsels and interacts effectively with clients and leaders at client organizations
- Serves as key team member on client and inter-agency teams
- Mentors, coaches and develops direct reports and more junior team members
- Cultivates and participates in new business opportunities and pitches
Benefits
- Medical
- Dental
- Vision
- 401k (with employer match)
- Tuition Reimbursement
- Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
- MyDays – Flexible holiday schedules
- Short-Term Disability
- Paid Employee Family Leave
- Family Building Benefit
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What This Job Offers
Job Type
Full-time
Career Level
Director
