Account Director, B2B Tech

5WPR•New York, NY

1d•Hybrid

About The Position

5W Public Relations is looking to add a dynamic Account Director to our growing Technology practice. If you’re looking for your next step in the world of tech public relations, this is a chance to lead communications and strategy for innovative, hyper-growth digital companies, ranging from hot IPOs to recently minted unicorn startups that are disrupting the status quo. This opportunity promises to offer challenges and professional development in an environment where drive, an entrepreneurial spirit, and a commitment to exceed expectations is a winning recipe for success. Client areas include cybersecurity, retail tech, adtech, martech, SaaS, AI, etc.

Requirements

B.S/B.A in Public Relations or related field
At least 6 years of PR agency experience - specifically in B2B Tech areas (i.e. adtech, martech, SaaS, AI, etc)
Excellent written, verbal and interpersonal skills
Able to work independently and as part of a team
Strong leadership and motivation skills
Proven client relations and supervisory skills
Creative and energetic personality

Responsibilities

Manage daily workflow of multiple accounts while driving consistent media results; report status of accounts to Direct Supervisor
Develop, review and approve agendas, press releases, pitches, recaps and other materials; approve activity reports, clipbooks and other internal documents
Manage client expectations and assist clients in maximizing relationship with 5W
Develop and maintain relationships with influential members of the media in order to ensure placements
Develop strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall PR strategy
Execute and advise on PR strategies and collaboratively develop strategic media plans.
Lead client conference calls
Attend client interviews and all client events
Daily client interaction to update, report and discuss media relations.
Conduct media training sessions with clients and junior staff
Provide guidance and leadership to junior-level staff on team issues, account workflow and general account issues
Participate in the development of materials for new business opportunities including timelines, proposals, business decks and case studies; assist in generating new business leads
Participate in brainstorming sessions to develop strategic/creative thinking for clients
Misc. research, duties and projects as required

Benefits

Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!
Flexible PTO
Summer Fridays and Winter, Spring, and Fall Fridays too!
Hybrid work model offering flexibility and work-life balance
Expanded parental leave and family planning support
Continuous learning through “5W University” and development initiatives
Student Loan Reimbursement
Professional Development Support
Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!
Charitable giving, including matching donations