Account Based Marketing Manager
About The Position
We’re seeking an experienced Account-Based Marketing (ABM) Manager to develop and execute targeted marketing programs that drive engagement and pipeline growth across our target accounts . Reporting to and working closely with the Head of Field Marketing , this role is integral to aligning marketing and sales efforts for our most important prospects. You’ll partner with sales, regional field marketing managers, digital, email, and the broader marketing team to activate account-based campaigns in key markets, ensuring programs are strategically aligned and regionally relevant. You’ll be responsible for building scalable ABM frameworks, managing cross-functional collaboration, and delivering measurable impact across high-value accounts.
Requirements
- 4-6 years of experience in B2B marketing , with at least 2 years in account-based marketing .
- Proven ability to drive pipeline growth from net new strategic accounts .
- Strong collaboration skills and experience working with Sales and Field Marketing teams.
- Analytical and data-driven, with a track record of measuring and optimizing campaign performance.
- Proficient in CRM and marketing automation tools (Salesforce, HubSpot, or similar).
- Excellent communication and project management skills.
- Experience in SaaS or AI technology environments.
- Familiarity with enterprise-level sales cycles and buying processes.
Responsibilities
- Design and execute multi-channel ABM campaigns and playbooks focused on acquiring net new strategic accounts.
- Partner with Sales to identify, prioritize, and target accounts with the highest revenue potential.
- Collaborate closely with the Head of Field Marketing and Regional Field Marketing Managers to align ABM initiatives with regional priorities and global strategy.
- Work cross-functionally with Digital, Product Marketing, Email, and Content teams to create personalized campaigns.
- Track and report performance metrics including engagement, pipeline creation, and ROI.
- Build and maintain a scalable ABM playbook to share best practices across regions.
Benefits
- A competitive salary + stock options in our fast-growing Series D startup
- Hybrid working environment for NY based employees
- 100% Medical, Dental & Vision
- 401k Plan
- Paid parental leave
- 25 days of annual leave + Public holidays + paid sick leave
- Fun culture with regular socials
- A generous referral scheme
- A brand new computer + monitor
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
251-500 employees
