WVTM 13, the NBC affiliate in Birmingham, AL, recognizes that a good internship program can add practical experience to the education a student gains in college or graduate school. Therefore, the station has established an Internship Program in which students may work one semester and earn academic credit. There are a variety of paid internship opportunities available to currently enrolled college students. Interns will be closely supervised and critiqued in order to maximize the learning experience. The intern will report to the Creative Services Director. WVTM 13's Creative Services department is responsible for the branding and promotional development of the station. The intern will gain a general understanding of how a television Creative Services department runs. They will learn the fundamentals of writing and producing effective topical promotion for WVTM 13.